- Campaign Management: Build, launch, and optimize paid social ad campaigns (Meta Ads Manager, TikTok Ads Manager, LinkedIn Ads).
- Creative Testing: Collaborate with design/content teams to test creative angles, ad copy, formats (Reels, Carousels, Video), and hooks.
- Funnel & ROAS Optimization: Monitor key metrics (CAC, ROAS, CTR, CPA) daily to allocate budget toward top-performing audiences and creative assets.
- Audience Segmentation: Build custom, lookalike, and retargeting audiences to maximize top-of-funnel reach and bottom-of-funnel conversions.
- Analytics & Reporting: Track performance using Google Analytics and ad platforms; deliver actionable weekly insight reports to drive strategy.
Pay: ₹15,000.00 - ₹20,000.00 per month
Work Location: In person
