Job Title: Business Development Manager (BDM) – Pharma Retail
Employment Type: Full-Time
Experience: 3–5 Years
Salary: ₹50,000–₹60,000 per month
Job Overview
We are looking for an experienced Business Development Manager with strong experience in Pharma Retail and a proven track record of driving revenue through retail pharmacies, chemists, pharmacists, and retailers.
The ideal candidate should have strong regional market knowledge, excellent customer acquisition skills, and the ability to achieve sales targets through offline retail sales.
Key Responsibilities
- Drive monthly sales of approximately ₹12–15 Lakhs through offline sales to chemists, pharmacists, and retail pharmacies.
- Onboard new retail pharmacy, chemist, pharmacist, and retailer customers in the assigned territory.
- Achieve monthly customer onboarding targets and build a strong retail customer base.
- Conduct approximately 10 customer visits per day.
- Develop and maintain strong relationships with retailers, chemists, and pharmacists.
- Drive sales through schemes, campaigns, bundle offerings, and promotional initiatives.
- Improve blended margins by effectively selling Pharma products, consumables, and POCT devices.
- Identify new business opportunities and expand the retail customer network.
- Ensure consistent achievement of monthly sales and customer acquisition KPIs.
- Understand local market dynamics and competitor activity to identify opportunities for business growth.
Product Categories
- Branded Generics
- Ethical Brands
- Make in India Generics
- OTC/OTX
- Consumables
- POCT Devices such as Hb Meters, BP Meters, Glucometers, Weighing Scales, etc.
Preferred Industry Background
Candidates with experience working with or selling products from established pharmaceutical companies such as Mankind, Intas, Cipla, Dr. Reddy's Laboratories, Sun Pharma, Encube Ethicals, Alkem, Glenmark, Abbott, GSK, Zydus, or similar pharma organizations will be preferred.
Key Performance Indicators (KPIs)
- Monthly Sales Target: ₹12–15 Lakhs
- Customer Onboarding: 50 customers/month
- Customer Visits: 10 visits/day
- Revenue generation through offline Pharma Retail sales
- Margin improvement through Pharma, Consumables and POCT products
Candidate Profile
- 3–5 years of relevant experience in Pharma Retail sales/business development.
- Proven experience in driving revenue through retail pharmacies, chemists, pharmacists, or retailers.
- Strong customer acquisition and relationship management skills.
- Demonstrated ability to consistently achieve sales targets.
- Strong field sales and territory management experience.
- Good understanding of pharmaceutical retail products and market dynamics.
- Excellent communication, negotiation, and interpersonal skills.
- Willingness to travel extensively within the assigned territory.
Suitable Candidates
This role is ideal for candidates currently working in Pharma Retail Sales, Business Development, Territory Sales, Area Sales, or Field Sales roles with strong experience in retail pharmacy/chemist onboarding and revenue generation.
Pay: ₹50,000.00 - ₹60,000.00 per month
Application Question(s):
- What is your current/previous monthly sales target, and what is your average monthly achievement?
- Have you consistently achieved a monthly sales target of ₹12–15 Lakhs or more? Please mention your highest monthly sales achieved.
- Are you comfortable making approximately 10 customer visits per day and handling field sales in your assigned territory?
- Which product categories have you sold? (Branded Generics / Ethical Brands / Make in India Generics / OTC/OTX / Consumables / POCT Devices)
- CTC
- ECTC
- How soon Can you join?
Experience:
- Pharma Retail / Pharmaceutical Field Sales?: 2 years (Required)
Work Location: Remote
