Execute on-page and off-page SEO strategies to improve website visibility and ranking on search engines.
● Conduct keyword research to identify opportunities and optimize content for target keywords.
● Implement technical SEO best practices to enhance site performance, crawlability and indexability.
● Optimize website content, including meta tags, headers, images, and internal linking structures.
● Collaborate with the content team for creating and optimizing high-quality, engaging, and SEO-friendly content
● Monitor and analyze content performance to provide recommendations for improvements.
● Develop and execute link-building strategies to acquire high-quality backlinks from authoritative websites.
● Monitor backlink profiles and perform regular link audits to maintain a healthy link portfolio.
● Utilize SEO tools and analytics platforms (e.g., Google Analytics, Google Search Console, SEMrush, Ahrefs) to track and measure the performance of SEO campaigns.
Requirements
● Master’s/ Bachelor's degree in Digital Marketing, Marketing, Communications, or a related field.
● Proven work experience as a Social Media Specialist or similar role, only in a digital marketing agency.
● In-depth knowledge of social media platforms, algorithms, and best practices.
● Strong understanding of digital marketing concepts, including branding, content marketing, and community management.
● Proficient in using social media management tools, analytics platforms, and content scheduling platforms.
● Excellent written and verbal communication skills, with a keen eye for detail.
● Creative mindset with the ability to generate innovative ideas for social media campaigns.
● Ability to multitask, prioritize, and meet deadlines in a fast-paced environment.
● Strong analytical skills with the ability to interpret data and extract actionable insights.
● Experience with video and image editing tools is a plus.
● Passion for staying up-to-date with the latest social media trends and industry developments
● Demonstrated leadership abilities, with experience managing a team of Social Media specialists.
Job Type: Permanent
Pay: ₹35,000.00 - ₹42,364.58 per month
Work Location: In person
