Position: Creative Content Strategist (Freelance)
Employment Type: Freelance / Contract-Based
Compensation: Payment will be based on the quality, quantity, and timely delivery of assigned work.
About the Role
Klickedu is looking for a highly creative and strategic Creative Content Strategist to develop engaging content that strengthens our brand presence and promotes international education opportunities. This is a freelance position, ideal for professionals who can deliver impactful content independently while meeting deadlines.
The candidate should possess strong storytelling skills, understand digital marketing trends, and create content that generates engagement, leads, and brand awareness.
Key Responsibilities
- Develop creative content strategies aligned with Klickedu's marketing goals.
- Create compelling content for social media platforms, websites, blogs, email campaigns, brochures, and promotional materials.
- Write engaging captions, ad copies, scripts for reels and videos, and educational content.
- Plan and manage monthly content calendars.
- Research industry trends, student interests, and competitor activities to create relevant content.
- Collaborate with the marketing, design, and admissions teams to ensure brand consistency.
- Suggest innovative campaign ideas for student recruitment and brand promotions.
- Optimize content for better reach and engagement across digital platforms.
- Proofread and edit content to maintain high-quality standards.
- Ensure all content reflects the company's vision, values, and brand identity.
Required Skills & Qualifications
- Proven experience in content writing, content strategy, digital marketing, or brand communication.
- Excellent command of English with strong writing and editing skills.
- Creative thinking and storytelling abilities.
- Knowledge of social media trends, SEO basics, and content marketing strategies.
- Ability to work independently and meet deadlines.
- Experience in the education or study abroad industry is an added advantage.
- Familiarity with Canva, AI content tools, or content management systems is preferred.
Key Deliverables
The freelancer may be assigned tasks such as:
- Social media content
- Reels and video scripts
- Blog articles
- Website content
- Email campaigns
- Marketing brochures
- Student testimonials
- Event promotion content
- Advertisement copies
- Brand campaign concepts
Performance Evaluation
Performance will be assessed based on:
- Creativity and originality of content.
- Quality and accuracy of deliverables.
- Timely submission of assigned work.
- Engagement and effectiveness of published content.
- Adherence to brand guidelines.
- Ability to generate innovative marketing ideas.
Compensation
- This is a Freelance/Contract-Based position.
- Payment will be made strictly based on the work completed and approved by Klickedu.
- Compensation may vary depending on the scope, complexity, quality, and volume of work assigned.
- No fixed monthly salary will be provided unless otherwise agreed in writing.
What We Expect
The ideal candidate should:
- Be self-motivated, creative, and deadline-oriented.
- Take ownership of assigned projects.
- Deliver high-quality content with minimal supervision.
- Stay updated with the latest digital marketing and content trends.
- Maintain professionalism, confidentiality, and originality in all work.
Join Klickedu as a Creative Content Strategist (Freelancer) and help shape impactful campaigns that inspire students to pursue global education opportunities while building a strong and engaging digital presence.
Pay: ₹25,000.00 - ₹50,000.00 per month
Work Location: In person
