Job Title: SEO Analyst
Location: Chennai
Employment Type: Full-time
We are looking for a skilled and analytical SEO Analyst with expertise in SEO, AEO (Answer Engine Optimization), and GEO (Generative Engine Optimization). The candidate will be responsible for improving website rankings, increasing organic traffic, enhancing AI search visibility, and optimizing digital content for search engines and generative AI platforms. The ideal candidate should have strong knowledge of search engine algorithms, keyword strategies, technical SEO, content optimization, and AI-driven search trends.
Key Responsibilities:
- Perform on-page and off-page SEO activities to improve website rankings.
- Conduct keyword research, competitor analysis, and market research.
- Optimize website content, meta tags, URLs, headings, and internal linking structures.
- Monitor and improve website performance using technical SEO practices.
- Implement AEO strategies for featured snippets, voice search, and answer-based search results.
- Work on GEO strategies to improve visibility in AI-powered and generative search platforms.
- Create and optimize SEO-friendly content for websites, blogs, landing pages, and social media.
- Track website traffic, keyword rankings, and campaign performance using analytics tools.
- Identify SEO issues and provide recommendations for improvement.
- Stay updated with Google algorithm updates, AI search trends, and industry best practices.
- Collaborate with content creators, designers, and marketing teams for digital campaigns.
- Prepare SEO reports and performance analysis regularly.
Required Skills:
- Strong knowledge of SEO, AEO, and GEO techniques
- On-page SEO and Off-page SEO expertise
- Technical SEO knowledge
- Keyword research and competitor analysis
- Content optimization and SEO content writing
- Understanding of AI search engines and generative AI platforms
- Knowledge of featured snippets and voice search optimization
- Familiarity with Google Analytics, Google Search Console, and SEO tools
- Basic understanding of website structure and performance optimization
- Analytical thinking and problem-solving skills
- Good communication and teamwork abilities
Qualification:
- Any Degree / Digital Marketing Certification preferred
Experience:
- 0–3 Years of experience in SEO / Digital Marketing
Job Types: Full-time, Permanent
Pay: From ₹15,000.00 per month
Benefits:
Work Location: In person
