Performance Marketing Executive (App Marketing)
Location: Remote
About ChatSpark
ChatSpark is a fast-growing voice-based social platform connecting people through meaningful conversations. We're looking for a data-driven marketer to help scale app installs, user acquisition, and revenue growth.
Key Responsibilities
- Manage and optimize app install campaigns across Meta, Google UAC, and other acquisition channels.
- Drive user acquisition, activation, retention, and re-engagement.
- Monitor and improve key metrics such as CPI, CAC, ROAS, and Retention.
- Conduct A/B testing for creatives, audiences, and ad copies.
- Analyze campaign performance and provide actionable insights.
- Coordinate with creative and product teams to improve campaign results.
- Track performance using AppsFlyer, Firebase, Google Analytics, or similar tools.
Requirements
- 1–3 years of experience in Performance Marketing or App Marketing.
- Hands-on experience with Meta Ads and Google Ads.
- Strong analytical and reporting skills.
- Understanding of mobile app growth metrics and attribution tools.
- Ability to manage budgets and scale profitable campaigns.
Preferred
- Experience in social, entertainment, dating, or creator-economy apps.
- Familiarity with ASO and retention marketing.
Apply if you love scaling apps, optimizing campaigns, and driving measurable growth.
Pay: From ₹15,000.00 per month
Work Location: Remote