Senior Marketing Head – Education Industry (Key Responsibilities)
- Develop and implement marketing strategies to increase student admissions and brand visibility.
- Plan and execute online and offline marketing campaigns, including digital, print, events, and outreach programs.
- Lead admission marketing, lead generation, and student enrollment initiatives.
- Lead the content calendar and storytelling for brand and product communication.
- Engage on LinkedIn, Instagram, and YouTube to grow organic visibility.
- Oversee branding, public relations, and communication activities.
- Use AI tools for audience targeting, email personalization, and chat bot integrations
- Manage social media, website, content marketing, and promotional campaigns.
- Conduct market research to identify industry trends, competitor activities, and student needs.
- Plan and manage the annual marketing budget and optimize campaign ROI.
- Lead, mentor, and manage the marketing team while coordinating with admissions and academic departments.
- Track marketing performance, prepare reports, and recommend strategies to improve admissions and brand growth.
Pay: ₹100,000.00 - ₹200,000.00 per month
Work Location: In person
