Assistant Sales Manager (Fruits)
Company: Aeden Fruits International Pvt Ltd
Location: Kochi
Reports to: Sales Manager / Head of Sales
Job Summary
We are seeking a results-driven Assistant Sales Manager to support and drive fruit sales across Aeden's markets and channels. The role is responsible for achieving sales targets, managing customer and distributor relationships, expanding market reach, and supporting the sales team's day-to-day execution.
This is a field-active, target-oriented role suited to someone with experience in fresh produce, FMCG, or food distribution sales.
Key Responsibilities
Sales & Target Achievement
- Drive fruit sales to meet and exceed assigned volume and revenue targets.
- Identify and develop new customers, markets, and sales channels.
- Support pricing, promotions, and sales strategy execution.
Account & Distribution Management
- Manage relationships with wholesalers, retailers, distributors, and key accounts.
- Ensure timely order fulfilment, coordination, and customer satisfaction.
- Monitor stock movement, demand, and market feedback for fresh produce.
Market Development
- Expand market presence and identify growth opportunities across regions.
- Track competitor activity, pricing, and market trends.
- Build and maintain a strong sales pipeline.
Coordination & Reporting
- Coordinate with procurement, warehouse, and logistics teams to ensure supply meets demand.
- Maintain sales records, reports, and forecasts.
- Support the Sales Manager in planning, reviews, and team coordination.
Team Support
- Assist in guiding and motivating the sales team/representatives.
- Support onboarding and training of junior sales staff as needed.
Requirements
- Bachelor's degree (Business, Marketing, or related field preferred).
- 3–6 years of sales experience, preferably in fruits, fresh produce, FMCG, or food distribution.
- Proven track record of meeting sales targets.
- Strong knowledge of distribution channels and customer/account management.
- Good negotiation, communication, and relationship-building skills.
- Willingness to travel and work in a fast-paced, field-based environment.
- Proficiency in MS Office; familiarity with sales/CRM tools an added advantage.
Added advantages:
- Existing network of buyers, distributors, or retailers in the produce/FMCG trade.
- Understanding of fresh-produce handling, seasonality, and perishability.
- Fluency in English and Malayalam (and other regional languages a plus).
Pay: ₹15,555.03 - ₹46,340.78 per month
Benefits:
- Health insurance
- Leave encashment
- Paid time off
- Provident Fund
Work Location: In person
