Position : Digital Marketing Team Lead
Location : Madurai
Experience : 4+ Years
- Can run campaigns confidently
- Scale brands, not just pages
- Have managed budgets and delivered measurable growth
- Analyze metrics and turn data into decisions
- Optimize funnels for traffic, leads, and conversions
- Collaborate with design, content & sales teams
- Can lead people, not just projects
Key Responsibilities
- Lead and mentor the digital marketing team
- Plan and execute performance-driven campaigns
- Own SEO, paid ads, social media & content strategy
- Analyze metrics and turn data into decisions
- Develop and plan compelling content for blogs, websites, and social media channels.
- Support the execution and tracking of marketing campaigns to increase brand visibility and engagement.
- Monitor website traffic and evaluate campaign performance using tools like Google Analytics, and generate insightful reports.