Job Title: Business Development Associate – B2C Direct Sales & Enrolment
Company: PerpeX Insights LLP
Location: Calicut, Kerala
Employment Type: Full-Time
Experience: 0–1 year | Freshers welcome
Department: SaleX – B2C
Reports To: B2C Team Lead
Job Summary
We are looking for a motivated Business Development Associate to handle B2C sales and enrolment. The role involves connecting with students, working professionals and aspiring entrepreneurs, understanding their career goals, counselling them on suitable programs, handling objections, closing enrolments and coordinating onboarding.
Key Responsibilities
- Contact inbound and outbound B2C leads through calls and follow-ups.
- Understand prospects’ goals and recommend suitable programs.
- Explain program details, outcomes, fees, schedules and onboarding process.
- Handle objections related to cost, timing and program relevance.
- Conduct structured follow-ups through calls and WhatsApp.
- Convert qualified prospects and guide them through payment and registration.
- Achieve monthly enrolment and revenue targets.
- Track payments and maintain accurate fee-collection records.
- Coordinate with the program team for smooth student onboarding.
- Maintain updated CRM records, including call status, follow-ups and enrolment outcomes.
- Submit daily calling logs and weekly sales/enrolment reports.
- Meet daily and weekly activity targets such as calls, counselling sessions and follow-ups.
- Ensure every assigned lead is contacted, documented and followed up on time.
Requirements
- Bachelor’s degree in any discipline.
- 0–1 year experience in sales, telecalling, admissions counselling or customer-facing roles; freshers are welcome.
- Good verbal communication in Malayalam and English.
- Strong active listening, rapport-building and counselling skills.
- Comfortable making high-volume calls in a target-driven environment.
- Basic computer knowledge and willingness to learn CRM tools.
- Energetic, resilient and motivated to help people make career decisions.
Preferred
- Experience in EdTech admissions, counselling or direct sales.
- Ability to handle rejection professionally.
- Strong follow-up and lead-management skills.
- Ability to manage multiple prospects simultaneously.
Key Performance Indicators Performance will be measured through daily calls, counselling sessions, conversion rate, monthly enrolments, revenue/fee collection, follow-up adherence and CRM accuracy.
Pay: ₹15,000.00 - ₹25,000.00 per month
Benefits:
- Cell phone reimbursement
- Paid sick time
- Paid time off
Work Location: In person
