Social Media Content Creator
Location: Krishna Nagar, Lucknow, Uttar Pradesh Employment Type: Full-Time Salary: ₹12,000 - ₹15,000 per month
About Us
We are a growing online chikankari brand celebrating the timeless artistry of Lucknow's heritage embroidery. As we expand our presence, we're looking for a dynamic, multi-talented individual who thrives in a startup environment and is passionate about traditional crafts meeting modern aesthetics.
Role Overview
This is a dual-function role combining operations management with creative content creation. You'll be the backbone of our daily operations while also being the creative voice of our brand on social media. This position is ideal for someone who enjoys variety, takes initiative, and wants to grow with a startup.
Key Responsibilities
Social Media & Content Creation
- Create engaging content for Instagram, Facebook, and other social platforms
- Plan and execute monthly content calendars aligned with brand aesthetics
- Create reels, stories, live sessions and video content showcasing products and styling
- Shoot and edit photos/videos of products, behind-the-scenes, and artisan stories
- Create styling content, try-on videos, and product demonstrations
- Write compelling captions that highlight chikankari craftsmanship and brand values
- Engage with followers, respond to comments and messages promptly
- Track social media analytics and suggest improvements
- Stay updated on trends and adapt content strategy accordingly
- Collaborate on marketing campaigns and promotional activities
Operations Management
- Oversee order fulfillment, packaging, and dispatch coordination
- Coordinate logistics with courier partners and track shipments
- Manage day-to-day administrative tasks and documentation
Additional Responsibilities
- Assist in photoshoots and content production
- Support customer service
- Contribute ideas for product development and marketing initiatives
Required Skills & Qualifications
- Presentable, confident, and bold enough to face the camera as the brand's representative
- 0-2 year of experience in operations, content creation, social media management, or fresh graduates with relevant skills
- Strong organizational and multitasking abilities
- Comfortable appearing on camera for reels, stories, and video content
- Proficiency in social media platforms, especially Instagram (Reels, Stories)
- Photography and video editing skills (Canva, InShot, CapCut, or similar mobile apps)
- Good written and verbal communication in Hindi and English
- Interest in fashion and styling
What We Offer
- Starting salary: ₹12,000 - ₹15,000 per month (based on skills and experience)
- Creative freedom in content creation and brand storytelling
- Access to beautiful chikankari pieces for content shoots and styling
- Hands-on experience in all aspects of running a fashion startup
- Skill development in operations, marketing, and content creation
- Work in an environment that values heritage, creativity, and authenticity
- Mentorship and room to grow as the brand expands
Work Schedule
Full-time position, 6 days a week.
How to Apply
Send your application to with:
- Updated CV/Resume
- Links to any social media content you've created (Instagram handle, reels, personal content - especially any where you appear on camera)
- A short video introduction (1-2 minutes) - just a simple selfie video telling us about yourself and why you'd be great for this role
Job Types: Full-time, Fresher
Pay: ₹12,000.00 - ₹15,000.00 per month
Work Location: In person
