We are looking for a creative and results-driven Digital Marketing Executive with knowledge of Search Engine Optimization (SEO) and Social Media Marketing (SMM). The candidate will be responsible for improving our clients' online presence, increasing website visibility, managing social media platforms, and supporting digital marketing campaigns.
Key ResponsibilitiesSEO
- Perform keyword research and competitor analysis.
- Optimize website content, meta titles, meta descriptions, headings, and other on-page SEO elements.
- Assist with technical SEO tasks and identify website issues affecting search engine visibility.
- Monitor keyword rankings, website traffic, and SEO performance.
- Work on link-building and off-page SEO activities.
- Prepare regular SEO performance and ranking reports.
- Coordinate with content writers and developers to implement SEO recommendations.
- Stay updated with search engine algorithm changes and SEO best practices.
Social Media Marketing (SMM)
- Manage social media platforms such as Instagram, Facebook, LinkedIn, and others.
- Create and schedule social media posts and content calendars.
- Coordinate with graphic designers and video editors for creative content.
- Write engaging captions, hashtags, and promotional content.
- Monitor social media engagement and respond or coordinate responses when required.
- Analyze social media performance and prepare reports.
- Research competitors and industry trends to develop effective content strategies.
- Assist in planning and executing organic and paid social media campaigns.
Required Skills
- Basic to good knowledge of SEO and digital marketing.
- Understanding of Google Search Console and Google Analytics.
- Knowledge of keyword research and SEO tools.
- Experience or understanding of social media platforms and content marketing.
- Good written and verbal communication skills.
- Basic knowledge of Canva or other content creation tools is an advantage.
- Ability to analyze data and prepare reports.
- Good research, planning, and organizational skills.
Alternative Job Titles
- SEO & Social Media Executive
- Digital Marketing Executive
- SEO & SMM Specialist
- Digital Marketing Specialist – SEO & Social Media
Pay: ₹5,000.00 - ₹10,000.00 per month
Work Location: In person
