Company Description BrightCHAMPS is a global edtech company dedicated to bridging the gap between traditional education and the real-world skills children need to succeed. The platform offers expert-designed courses in Coding, Financial Literacy, Math, Robotics, AI, Communication, and more to help shape the next generation of leaders. Founded by educator and entrepreneur Ravi Bhushan, BrightCHAMPS has expanded to over 30 countries and delivers more than 200,000 live classes each month. Backed by significant funding and recognized with multiple “Startup of the Year” and leadership awards, the company is one of the fastest-growing edtech platforms worldwide. BrightCHAMPS fosters a collaborative, impact-driven culture focused on making transformative learning accessible to every child, regardless of background.
Role Description This is a full-time, on-site Google Ads Specialist role based in Bengaluru. The Google Ads Specialist will plan, create, and manage performance-driven Google Ads campaigns across Search, Display, YouTube, and other relevant networks to drive user acquisition and brand awareness. Daily responsibilities include conducting keyword research, writing and optimizing ad copy, setting up targeting and bidding strategies, and monitoring campaign performance. The role involves ongoing A/B testing of ads and landing pages, analyzing data to identify trends and opportunities, and optimizing campaigns to meet KPIs such as CTR, conversion rate, and cost per acquisition. The specialist will collaborate closely with marketing, product, and design teams to align campaign messaging with brand goals and support broader growth initiatives.
Qualifications
- Candidates should possess strong Google Ads and PPC expertise, including campaign setup, optimization, and bid management.
- Candidates should possess skills in keyword research, audience targeting, and competitive analysis.
- Candidates should possess skills in performance analysis, reporting, and use of analytics tools (e.g., Google Analytics, Data Studio).
- Candidates should possess skills in writing and optimizing ad copy, as well as collaborating on landing page optimization.
- Candidates should possess skills in digital marketing fundamentals, including conversion tracking, remarketing, and funnel optimization.
- Bachelor’s degree in Marketing, Business, Analytics, or a related field, or equivalent practical experience.
- Relevant certifications such as Google Ads Certification are highly beneficial.
- Experience in edtech, B2C user acquisition, or high-growth digital businesses is an advantage.
- Strong analytical mindset, attention to detail, and ability to work collaboratively in a fast-paced environment.
Pay: ₹200,000.00 - ₹900,000.00 per year
Application Question(s):
- How many years of experience do you have ?
- What is your highets monthly budget you have handled ?
- What was your last drawn CTC ?
- What is your expected CTC ?
- Do you have your own Device ?
Work Location: In person
