Job Title: Social Media Manager cum Content WriterJob Type
Full-Time
Experience
1–2 Years
Location
Gurgaon
About the Role
We are looking for a creative, strategic, and detail-oriented Social Media Manager cum Content Writer who can manage multiple brand accounts, create engaging content, and execute social media strategies that drive growth and engagement. The ideal candidate should have excellent writing skills, a strong understanding of digital marketing trends, and the ability to manage content calendars across different industries.
Key ResponsibilitiesSocial Media Management
- Develop and execute social media strategies for multiple brands.
- Manage Instagram, Facebook, LinkedIn, X (Twitter), YouTube, and other relevant platforms.
- Create and maintain monthly content calendars.
- Schedule and publish posts using social media management tools.
- Monitor comments, messages, and community engagement.
- Track performance metrics and prepare monthly reports with actionable insights.
- Stay updated with the latest social media trends, platform updates, and best practices.
Content Writing
- Write engaging captions, social media copy, ad copy, blogs, website content, and email marketing content.
- Develop creative campaign concepts and content ideas.
- Research industry trends and competitors to create relevant content.
- Ensure all content aligns with the brand's tone of voice and marketing objectives.
- Proofread and edit content before publishing.
Creative Coordination
- Collaborate with graphic designers and video editors to ensure high-quality creative output.
- Prepare detailed creative briefs for design and video teams.
- Review creatives before publishing to ensure brand consistency.
- Coordinate with clients and internal teams for approvals and feedback.
Strategy & Performance
- Plan content around marketing campaigns, launches, festivals, and industry events.
- Analyze engagement, reach, impressions, and audience insights.
- Suggest improvements based on analytics and platform trends.
- Identify opportunities for viral and trend-based content.
Required Skills
- Excellent written and verbal communication skills.
- Strong command of English (Hindi is an added advantage).
- Experience managing multiple social media accounts.
- Creative storytelling and copywriting abilities.
- Understanding of Meta Business Suite and LinkedIn.
- Familiarity with Canva, Google Workspace, and project management tools.
- Basic understanding of SEO and digital marketing.
- Strong organizational and time management skills.
- Ability to meet deadlines in a fast-paced environment.
Preferred Qualifications
- Bachelor's degree in Marketing, Mass Communication, Journalism, English, or a related field.
- 1–2 years of experience in social media management and content writing.
- Agency experience will be preferred.
- Experience across industries such as Real Estate, Lifestyle, Healthcare, Fashion, Hospitality, or B2B brands is a plus.
What We're Looking For
- Creative thinker with strong attention to detail.
- Self-motivated and proactive.
- Excellent research skills.
- Ability to manage multiple projects simultaneously.
- Strong understanding of branding and digital storytelling.
- Team player with a positive attitude and problem-solving mindset.
Pay: ₹20,000.00 - ₹30,000.00 per month
Work Location: In person
