Digital Marketing Executive
Location: On-site
Employment Type: Full-time
About the Role
Bugtreat Technologies is seeking a creative and results-driven Digital Marketing Executive to join our growing team. The ideal candidate will be responsible for planning, executing, and optimizing digital marketing initiatives to strengthen our online presence, generate leads, and support business growth.
This role requires a combination of creativity, analytical thinking, and hands-on experience across SEO, content marketing, social media, and paid digital campaigns.
Key Responsibilities
- Develop and execute digital marketing strategies aligned with business objectives.
- Perform SEO analysis, keyword research, competitor analysis, and on-page/off-page optimization.
- Create engaging content for blogs, websites, email campaigns, and social media platforms.
- Plan, schedule, and manage social media content across multiple channels.
- Design marketing creatives using Canva and Adobe Photoshop.
- Monitor website performance using Google Analytics and Google Search Console.
- Execute and optimize paid advertising campaigns on Google Ads and Meta Ads (Facebook & Instagram).
- Manage email marketing campaigns and marketing automation workflows.
- Improve website traffic, search engine rankings, and conversion rates.
- Track campaign performance and prepare regular reports with actionable insights.
- Collaborate with designers, developers, and content writers to execute marketing campaigns.
- Stay up to date with the latest digital marketing trends, tools, and best practices.
Required Skills & Qualifications
- Proven experience in digital marketing, SEO, or a related role.
- Strong understanding of SEO principles and keyword research tools.
- Experience with content creation and content marketing strategies.
- Proficiency in Canva and Adobe Photoshop.
- Experience managing social media platforms including LinkedIn, Facebook, Instagram.
- Familiarity with Google Analytics 4 (GA4), Google Search Console, and Google Tag Manager.
- Knowledge of Google Ads and Meta Ads Manager.
- Understanding of email marketing platforms.
- Basic knowledge of WordPress or other Content Management Systems (CMS).
- Experience using SEO tools.
- Basic understanding of HTML/CSS is an added advantage.
- Strong analytical, communication, and problem-solving skills.
- Ability to manage multiple projects and meet deadlines in a fast-paced environment.
Preferred Qualifications
- Bachelor's degree in Marketing, Communications, Business, or a related field.
- Google Ads, Google Analytics, or Meta Blueprint certifications are a plus.
- Experience in B2B marketing or SaaS/IT services is preferred.
What We Offer
- Competitive salary
- Career growth opportunities
- Collaborative and innovative work environment
- Exposure to diverse digital marketing projects
- Learning and professional development opportunities
If you're passionate about digital marketing and enjoy driving measurable results through innovative campaigns, we'd love to hear from you. Apply today and become part of Bugtreat Technologies.
Pay: ₹8,500.00 - ₹10,000.00 per month
Benefits:
Work Location: In person
