Role Description
We are looking for a passionate and result-driven Digital Marketing Specialist to join our team in Zirakpur. This is a full-time, on-site role where you will be responsible for planning, executing, and optimizing digital marketing campaigns to increase brand awareness, generate leads, and improve online engagement.
The ideal candidate should have hands-on experience in SEO, social media marketing, paid advertising, and analytics, along with a strong understanding of digital marketing trends and tools.
Key Responsibilities
Plan and execute digital marketing campaigns across multiple channels
Manage SEO activities including on-page, off-page, and technical SEO
Run and optimize Google Ads, Meta Ads, and PPC campaigns
Handle social media platforms and engagement strategies
Create and manage content marketing initiatives
Monitor website traffic and campaign performance using Google Analytics and other tools
Generate quality leads through organic and paid marketing strategies
Conduct keyword research and competitor analysis
Collaborate with design and development teams for marketing campaigns
Prepare monthly performance reports and marketing insights
Qualifications & Skills
3–5 years of experience in Digital Marketing
Strong knowledge of SEO, PPC, Social Media Marketing, and Content Marketing
Experience with Google Ads, Meta Ads Manager, Google Analytics, Search Console, and SEO tools
Understanding of lead generation and conversion optimization strategies
Excellent communication and project management skills
Familiarity with CMS platforms such as WordPress is a plus
Experience with email marketing tools and automation platforms is preferred
Ability to manage multiple projects in a fast-paced environment
Bachelor’s degree in Marketing, Digital Media, Communication, or related field
Pay: ₹40,000.00 - ₹50,000.00 per month
Benefits:
- Flexible schedule
- Health insurance
- Leave encashment
- Paid sick time
- Paid time off
Work Location: In person
