We are looking for an experienced and result-oriented PPC Executive to join our digital marketing team. The ideal candidate should have hands-on experience in managing Google Ads, Bing advertising campaigns.
Responsibilities:
- Manage Pay Per Click (PPC) campaigns on Google Ads and Bing Ads
- Handle Search, Display, and Shopping ad campaigns
- Create, optimize, and monitor lead generation campaigns
- Write compelling ad copies and optimize campaign performance
- Use analytics data and lead tracking tools to improve campaign results
- Measure and report campaign performance against ROI and KPIs
- Plan and implement media buying strategies for Google Ads
- Coordinate with designers and developers for campaign creatives and landing pages
- Work on campaign optimization, keyword research, audience targeting, and bidding strategies
Required Skills:
- Strong knowledge of Google Ads and Bing Ads
- Experience in Search, Display, Shopping ads
- Good understanding of campaign optimization and lead generation
- Knowledge of Google Analytics and Google Tag Manager (GTM)
- Strong analytical and communication skills
Preferred Candidate Profile:
- Candidates with experience in digital marketing agencies handling US/UK clients will be preferred
- Ability to manage multiple campaigns and budgets efficiently
- Strong attention to detail and result-oriented approach
Education Required:
BCA / MCA / B.Tech (Mandatory)
