Job Description:
Content Writer
Vista Global Corporate Group
Vista Global Corporate Group is a diversified business group based in Dubai, offering a wide range of professional services across business setup, accounting and taxation, real estate, corporate business centres, networking, tourism, HR, digital marketing, and other business support verticals.
The group includes multiple brands and service divisions, including Vista Global Business Setup, Vista Financials Accounting and Taxation, Vista Properties, Vista Corporate Business Centre, V Club, Vista Tours, and other growing verticals.
We are looking for a creative, sharp, and business-minded Content Writer who can create engaging, informative, SEO-friendly, and brand-focused content across all Vista Group verticals.
The ideal candidate should be able to write for multiple industries, understand UAE business and compliance topics, simplify complex information, and create content that works for websites, social media, LinkedIn, blogs, presentations, brochures, campaigns, and client communication.
Role Overview
The Content Writer will be responsible for creating high-quality written content for Vista Global Corporate Group and its different business verticals. This role requires someone who can write creatively, research effectively, understand the UAE business environment, and adapt tone based on the platform and target audience.
The writer must be able to handle both marketing-focused content and informative business content. This includes SEO blogs, off-page articles, LinkedIn articles, social media captions, video scripts, website content, landing page copy, presentation content, PDF content, email drafts, campaign copy, service descriptions, and internal communication drafts.
The candidate should be able to write in a style that is clear, engaging, professional, human, and persuasive, not generic, robotic, or overly complicated.
Key Responsibilities1. Website and SEO Content Writing
The candidate will be responsible for writing on-page website blogs and SEO-focused content for Vista’s different brands.
This includes creating detailed, well-structured, keyword-optimised blogs for topics related to:
Business setup in Dubai and the UAEVAT, corporate tax, accountingDubai real estateNetworking events, entrepreneur events
2. Social Media Captions and Creative Copy
The Content Writer will create engaging social media content for Vista Group brands across Instagram, Facebook, LinkedIn, and other platforms.
3. Video Scripts and Reel Concepts
The role includes writing short and engaging video scripts for marketing and awareness videos.
The scripts should be natural, catchy, easy to speak, and suitable for social media. The writer should understand how to create hooks, punchy lines, quick transitions, and clear calls to action.
4. LinkedIn Articles and Thought Leadership Content
The writer will prepare LinkedIn articles, long-form thought leadership content, and leadership profiles for Vista Global Corporate Group.
5. Landing Page and Campaign Copy
The Content Writer will support marketing campaigns by writing landing page content, ad campaign copy, and conversion-focused website sections.
6. Email Drafting and Business Communication
The writer may be required to draft or polish professional emails for clients, authorities, partners, and internal communication.
7. Research and Content Accuracy
The writer must be able to research UAE-specific business, tax, real estate, compliance, and regulatory topics before writing.
The writer is not expected to be a legal or tax expert, but must be able to write responsibly, verify key points, and avoid making unsupported claims.
8. Brand Tone and Adaptability
The writer must be able to adapt content style based on the brand and platform.
The candidate must avoid generic AI-style writing and should be able to create content that feels fresh, sharp, and relevant.
Skills Required
Excellent English writing and editing skillsStrong understanding of content flow, hooks, headlines, and storytellingAbility to write SEO-friendly blogs and articlesAbility to simplify complex business and compliance topicsGood research skillsAn understanding of the UAE business environment is preferredAbility to write for multiple brands and industriesCreative thinking for social media and video contentAbility to write both long-form and short-form contentGood grammar and proofreading skillsAbility to meet deadlines and handle multiple tasksBasic understanding of keywords, meta titles, meta descriptions, and content structureAbility to write professional emails and business communicationAbility to follow brand tone and content requirements
Content Types the Candidate Will Handle
The Content Writer will be expected to create content such as:
SEO blogsSocial media contentReel scriptsLinkedIn articlesService page contentLanding page copyEmail draftsAuthority emailsCampaign contentBrochure contentCorporate profile content
Work Location: Remote
