Job Summary
Soulocal is looking for a creative and energetic Content Creator who can develop engaging and trend-driven content for our quick commerce platform. The ideal candidate should understand social media trends, customer behaviour, local audiences, and how to create content that improves brand visibility, engagement, and sales.
Key Responsibilities
- Create engaging content for Instagram, Facebook, LinkedIn, YouTube, and other digital platforms.
- Develop creative ideas for Reels, short videos, product promotions, offers, campaigns, and brand awareness content.
- Plan and maintain a monthly and weekly social media content calendar.
- Create content around products, categories, discounts, new launches, seasonal offers, and quick delivery services.
- Write attractive captions, hooks, taglines, scripts, and promotional content.
- Identify trending audio, formats, memes, topics, and content styles relevant to the quick commerce audience.
- Shoot and coordinate basic product, store, employee, and promotional videos when required.
- Work closely with the design, marketing, operations, and catalogue teams to create relevant content.
- Develop content for festivals, special occasions, local events, and promotional campaigns.
- Generate creative ideas to improve customer engagement and increase app/store visibility.
- Monitor competitor content and quick commerce trends to identify new opportunities.
- Track content performance such as reach, engagement, views, clicks, and conversions and suggest improvements.
- Support influencer, customer engagement, and user-generated content campaigns where required.
Skills & Requirements
- Strong creativity and content ideation skills.
- Good understanding of Instagram Reels, short-form videos, social media trends, and digital content.
- Good communication and copywriting skills.
- Basic knowledge of video shooting and editing tools such as Canva, CapCut, Adobe Premiere Pro, or similar tools is preferred.
- Ability to create simple, engaging, and customer-focused content.
- Understanding of retail, e-commerce, quick commerce, food, grocery, lifestyle, or local business content will be an advantage.
- Ability to work independently and consistently generate fresh content ideas.
- Comfortable appearing in videos will be an added advantage.
Eligibility
- Freshers, Interns, and Experienced Candidates are welcome to apply.
- Candidates from Visual Communication, Mass Communication, Digital Marketing, Media, Marketing, Journalism, or related fields are preferred.
- A strong portfolio or examples of social media content will be an added advantage.
Preferred Candidate
We are looking for someone who is creative, trend-aware, energetic, and interested in building a fast-growing quick commerce brand through engaging digital content.
Pay: ₹20,000.00 - ₹25,000.00 per month
Work Location: In person
