Key Responsibilities
- Plan, execute, and monitor digital marketing campaigns across various online channels.
- Manage social media platforms by creating, scheduling, and publishing engaging content.
- Run and optimize paid advertising campaigns on Google Ads, Meta Ads (Facebook & Instagram), LinkedIn, and other digital platforms.
- Perform Search Engine Optimization (SEO) and Search Engine Marketing (SEM) activities to improve website visibility and traffic.
- Create and manage email marketing campaigns and newsletters.
- Develop engaging content for websites, blogs, social media, and promotional materials.
- Monitor website performance using tools such as Google Analytics and Google Search Console.
- Generate quality leads through digital marketing initiatives and optimize campaigns to improve conversion rates.
- Coordinate with graphic designers, content writers, and sales teams to execute marketing strategies.
- Conduct competitor analysis and market research to identify trends and opportunities.
- Maintain and update the company website and landing pages as required.
- Prepare daily, weekly, and monthly reports on campaign performance, website traffic, lead generation, and return on investment (ROI).
- Stay updated with the latest digital marketing trends, tools, and best practices
Pay: ₹12,000.00 - ₹15,000.00 per month
Work Location: In person