Marketing Executive – Accounting Institute
Job Summary:
We are seeking a dynamic and result-oriented Marketing Executive to promote our accounting and professional training programs, generate student admissions, and build strong relationships with colleges, businesses, and prospective students.
Duties & Responsibilities
- Promote the institute's accounting, taxation, finance, and software training courses.
- Generate student leads through field marketing, digital marketing support, referrals, and educational events.
- Visit colleges, educational institutions, and corporate offices to promote training programs.
- Conduct presentations, seminars, workshops, and career guidance sessions.
- Develop and maintain relationships with students, parents, colleges, and corporate partners.
- Coordinate with the admissions and counseling team to convert leads into enrollments.
- Plan and execute marketing campaigns to increase brand awareness and student admissions.
- Manage promotional activities, including flyers, brochures, banners, and social media campaigns.
- Monitor market trends and competitor activities.
- Maintain records of leads, inquiries, follow-ups, and admissions.
- Achieve monthly admission and marketing targets.
- Represent the institute at education fairs, exhibitions, and career events.
- Collect feedback from students and stakeholders to improve marketing effectiveness.
- Prepare and submit regular marketing activity and performance reports.
Required Skills
- Excellent communication and presentation skills.
- Strong marketing, sales, and relationship-building abilities.
- Ability to work independently and achieve targets.
- Proficiency in MS Office and social media platforms.
- Good negotiation and networking skills.
- Willingness to travel for field marketing activities.
Qualifications
- Bachelor's degree in Marketing, Commerce, Business Administration, or a related field.
- 1–3 years of experience in marketing, education marketing, admissions, or sales preferred.
- Freshers with strong communication and marketing skills may also apply.
Job Type: Full-time
Industry: Education / Accounting Training Institute
Experience: 1–3 years preferred
Location: Kozhkode
Salary: As per experience and performance.
Pay: ₹15,000.00 - ₹25,000.00 per month
Work Location: In person
