Job Title: Performance Marketer
About CodeQuery
CodeQuery Pvt. Ltd. is a fast-growing technology company delivering innovative digital solutions to clients across India and international markets. We are looking for a results-driven Performance Marketer who is passionate about digital advertising, data analysis, and lead generation.
Job Summary
We are seeking a Performance Marketer with at least 1 year of hands-on experience in planning, executing, and optimizing paid marketing campaigns across multiple digital platforms. The ideal candidate should have a strong analytical mindset and a proven ability to drive high-quality leads while maximizing return on ad spend (ROAS).
Key Responsibilities
- Plan, execute, and optimize paid advertising campaigns across Google Ads, Meta Ads (Facebook & Instagram), LinkedIn Ads, and other relevant platforms.
- Generate quality leads while maintaining target Cost Per Lead (CPL) and Return on Ad Spend (ROAS).
- Monitor campaign performance and continuously optimize bids, creatives, audiences, and budgets.
- Conduct audience research, competitor analysis, and keyword research to improve campaign effectiveness.
- Perform A/B testing on ad creatives, landing pages, and campaign strategies.
- Analyze campaign performance using Google Analytics (GA4), Google Tag Manager (GTM), Meta Pixel, and other tracking tools.
- Prepare weekly and monthly performance reports with actionable insights.
- Collaborate with the design, content, SEO, and development teams to create high-converting campaigns.
- Manage advertising budgets efficiently and ensure maximum ROI.
- Stay updated with the latest digital marketing trends, platform updates, and industry best practices.
Required Skills
- Minimum 1 year of experience in Performance Marketing or Paid Advertising.
- Strong hands-on experience with Google Ads and Meta Ads Manager.
- Good understanding of campaign objectives, audience targeting, bidding strategies, and conversion tracking.
- Knowledge of Google Analytics 4 (GA4) and Google Tag Manager (GTM).
- Experience with Meta Pixel, conversion APIs, remarketing, and funnel optimization.
- Strong analytical and problem-solving skills.
- Excellent communication and reporting abilities.
- Ability to manage multiple campaigns simultaneously and meet deadlines.
Preferred Qualifications
- Bachelor's degree in Marketing, Business, Computer Science, or a related field.
- Google Ads and Meta Blueprint certifications will be an added advantage.
- Experience working with B2B, SaaS, IT Services, or international clients is preferred.
- Basic understanding of SEO, CRO (Conversion Rate Optimization), and landing page optimization is a plus.
What We Offer
- Opportunity to work on diverse and challenging digital marketing projects.
- Exposure to international clients and campaigns.
- Collaborative and growth-oriented work environment.
- Professional learning and career advancement opportunities.
- Performance-based growth and incentives.
Job Details
- Location: Patna, Bihar (On-site)
- Experience: 1+ Year
- Employment Type: Full-Time
- Working Days: Monday to Saturday
- Office Timing: 10:00 AM – 6:00 PM
Join CodeQuery and help businesses grow through data-driven digital marketing strategies that deliver measurable results.
Pay: ₹12,000.00 - ₹18,000.00 per month
Benefits:
- Paid sick time
- Paid time off
Work Location: In person
