Job Title: Content & Social Media Executive
Location: Noida (Work from Office)
About Us: We are one of the leading companies engaged in manufacturing educational games and jigsaw puzzles since 1987.
.We are looking for a creative, energetic and detail-oriented Content & Social Media Executive to strengthen our digital presence, and create engaging content across multiple platforms.
Job Summary
The Content & Social Media Executive will be responsible for planning, creating and publishing high-quality content for Instagram, Facebook, LinkedIn, YouTube, WhatsApp Channels and company websites. The role requires a combination of creativity, content writing, social media management and basic graphic design skills.
Key Responsibilities
Content Creation
- Create engaging content for social media posts, reels, stories, carousels and videos.
- Write captions, headlines, product descriptions and promotional content.
- Develop educational, parenting and learning-focused content aligned with the company’s products and mission.
- Create content calendars and monthly content plans.
Social Media Management
- Manage and maintain company pages on Instagram, Facebook, LinkedIn and other relevant platforms.
- Schedule and publish posts according to the content calendar.
- Monitor trends, hashtags and industry developments.
- Optimize content for maximum reach and engagement.
Reels & Video Content
- Plan and create short-form video content for Instagram Reels, Facebook Reels and YouTube Shorts.
- Coordinate product shoots, educational demonstrations and behind-the-scenes content.
- Assist in scripting and editing videos.
- Work with AI tools and video creation platforms to enhance content production.
Graphic Design & Creative Development
- Create social media creatives using Canva or similar design tools.
- Adapt marketing materials into platform-specific formats.
- Ensure all content follows brand guidelines and maintains a consistent visual identity.
Website & SEO Content
- Create and update website content, category pages and landing pages.
- Write SEO-friendly blog articles and product content.
- Optimize content using relevant keywords and best practices for search engines.
Campaign Support
- Support product launches, promotional campaigns and seasonal marketing activities.
- Create content for educational events, exhibitions and trade shows.
- Coordinate with marketing, sales and product teams to gather information and content ideas.
Performance Monitoring
- Track engagement, reach, follower growth and content performance.
- Prepare weekly and monthly social media reports.
- Identify successful content formats and recommend improvements.
Desired Skills
- Excellent written and spoken English.
- Strong content writing and storytelling abilities.
- Experience managing Instagram, Facebook and LinkedIn pages.
- Knowledge of Canva, CapCut, Adobe Express or similar creative tools.
- Basic understanding of photography and video editing.
- Familiarity with SEO principles and keyword optimization.
- Ability to work independently and meet deadlines.
Preferred Qualifications
- Graduate in Marketing, Mass Communication, Journalism, English, Digital Marketing or related fields.
- 1–3 years experience in Content Creation, Social Media Marketing or Digital Marketing.
- Freshers with exceptional creativity, writing skills and social media knowledge are encouraged to apply.
Key Performance Indicators (KPIs)
- Number of content pieces published per month.
- Growth in followers, reach and engagement.
- Quality and consistency of content output.
- Website traffic generated from social media.
- Growth in video views and reel engagement.
- Contribution to lead generation and brand awareness.
What Success Looks Like
Within the first 6 months, the successful candidate will:
- Establish a consistent posting schedule across all platforms.
- Increase social media engagement and follower growth.
- Create a library of high-quality photo, video and reel content.
- Support the growth of Creative’s and Little Joey’s digital communities.
- Help strengthen Creative’s position as a trusted educational toy and learning brand.
Salary
Competitive salary based on qualifications, experience and demonstrated skills.
How to Apply
Please send:
- Updated Resume
- Portfolio or samples of social media pages managed
- Examples of reels, posts, creatives or content created
- Current and Expected Salary
Job Type: Full-time
Pay: ₹14,321.08 - ₹22,425.00 per month
Benefits:
Work Location: In person
