Company: Star Colourpark India Private Limited
Location: Coimbatore, Tamil Nadu
Department: Sales & Marketing
Employment Type: Full-Time
Job Summary
Star Colourpark India Private Limited is looking for an energetic and result-oriented Sales & Marketing Executive to promote our printing and packaging solutions, generate new business opportunities, and maintain long-term customer relationships. The ideal candidate should possess excellent communication, negotiation, and customer service skills with a passion for achieving sales targets.
Key ResponsibilitiesSales Responsibilities
- Identify and develop new business opportunities through field visits, cold calling, referrals, and digital channels.
- Promote the company's Offset Printing, Digital Printing, Packaging, Labels, Brochures, Catalogues, Business Cards, Stickers, and Commercial Printing services.
- Generate enquiries, prepare quotations, negotiate prices, and close sales.
- Achieve monthly, quarterly, and annual sales targets.
- Maintain strong relationships with existing customers and ensure repeat business.
- Conduct regular customer visits to understand requirements and provide suitable printing solutions.
- Follow up on leads until successful order conversion.
- Coordinate with production and customer service teams for timely delivery.
- Maintain customer database and sales records using CRM or ERP software.
- Collect customer feedback and resolve complaints professionally.
Marketing Responsibilities
- Execute online and offline marketing campaigns.
- Promote company products through social media, email marketing, exhibitions, trade shows, and networking events.
- Conduct market research to identify new industries and business opportunities.
- Monitor competitor activities, pricing, and market trends.
- Develop promotional materials including brochures, flyers, catalogues, and presentations.
- Support branding and promotional activities to increase market visibility.
Business Development
- Build relationships with corporate clients, advertising agencies, educational institutions, hospitals, retail chains, manufacturers, and SMEs.
- Develop strategic partnerships to increase business volume.
- Identify cross-selling and upselling opportunities.
- Expand the company's customer base across Tamil Nadu and nearby regions.
Daily Responsibilities
- Visit prospective customers.
- Attend client meetings and product presentations.
- Generate quotations and follow-up reports.
- Update CRM with customer interactions.
- Coordinate order processing with production.
- Submit daily sales reports to the Sales Manager.
Required Qualifications
- Bachelor's Degree in Marketing, Business Administration, Commerce, or any related field.
- 1–5 years of experience in Sales & Marketing.
- Experience in the Printing, Packaging, Advertising, or Manufacturing industry is preferred.
- Freshers with excellent communication skills may also apply.
Required Skills
- Strong communication and presentation skills.
- Excellent negotiation and persuasion abilities.
- Customer relationship management.
- Lead generation and business development.
- Sales forecasting and reporting.
- Microsoft Office (Excel, Word, PowerPoint).
- CRM/ERP knowledge is an added advantage.
- Ability to work independently and achieve targets.
- Good knowledge of the Coimbatore business market.
Preferred Industries
- Printing Press
- Packaging Industry
- Offset Printing
- Digital Printing
- Label Manufacturing
- Commercial Printing
- Advertising Agencies
Key Performance Indicators (KPIs)
- Monthly sales target achievement.
- Number of new customers acquired.
- Customer retention rate.
- Revenue generated.
- Lead conversion ratio.
- Customer satisfaction score.
- Collection of outstanding payments.
- Market expansion in assigned territory.
Salary & Benefits
- Attractive Salary + Performance Incentives.
- Travel Allowance.
- Mobile Reimbursement.
- Sales Incentives.
- Career Growth Opportunities.
- Training & Development.
- Provident Fund (PF), ESI, and other statutory benefits as applicable.
Reporting To
Sales Manager / General Manager / CEO
Working Location
Star Colourpark India Private Limited
Coimbatore, Tamil Nadu
Pay: ₹8,752.80 - ₹27,977.13 per month
Benefits:
- Flexible schedule
- Provident Fund
Work Location: In person
