Work Mode: Work from Office
Location: Khajaguda, Hyderabad
Employment Type: Full-time
About the Role:
We are looking for a creative and innovative Marketing Strategist who can develop effective marketing ideas and content strategies to improve the company’s online presence, reach, and overall brand growth.
The candidate will primarily manage the company’s official Instagram page and create engaging technology-focused content that attracts the target audience and strengthens the company’s digital presence.
Key Responsibilities:
· Develop creative and innovative marketing strategies for the company’s growth.
· Manage and regularly update the company’s official Instagram page.
· Plan and create engaging content related to technology, AI, software, industry trends, and company activities.
· Generate ideas for reels, posts, stories, campaigns, and promotional content.
· Prepare monthly and weekly social media content calendars.
· Collaborate with content writers, designers, video editors, and technical teams.
· Identify trending topics, formats, hashtags, and content opportunities.
· Improve follower growth, engagement, reach, and brand awareness.
· Monitor the performance of posts, reels, and marketing campaigns.
· Analyse social media insights and suggest improvements based on performance.
· Maintain consistency in the company’s branding, communication style, and visual identity.
· Develop marketing campaigns for company events, product launches, services, and announcements.
· Research competitors and identify new marketing opportunities.
· Suggest creative promotional activities to increase audience interaction and company visibility.
Required Skills:
· Strong creative thinking and idea-generation skills.
· Good understanding of Instagram and social media marketing.
· Ability to create engaging and technology-focused content strategies.
· Strong written and verbal communication skills.
· Basic knowledge of digital marketing, branding, and audience engagement.
· Familiarity with social media trends, reels, hashtags, and content formats.
· Ability to analyse social media performance and engagement metrics.
· Good teamwork, planning, and time-management skills.
Preferred Qualifications:
· Bachelor’s degree in Marketing, Business Administration, Mass Communication, Digital Marketing, or a related field.
· Previous experience in social media management, content creation, branding, or digital marketing is preferred.
· Familiarity with tools such as Canva, Meta Business Suite, Instagram Insights, and content scheduling platforms.
· Interest or basic knowledge in AI, technology, software, or emerging digital trends will be an advantage.
Who Can Apply?
· Candidates who are creative, proactive, and interested in technology and marketing.
· Candidates who are comfortable working from the office.
· Freshers with strong marketing ideas, social media knowledge, and creative skills may also apply.
· Candidates who can share previous social media work, campaign ideas, or content samples will be preferred.
Pay: ₹15,000.00 - ₹30,000.00 per month
Work Location: In person
