PPC Expert (Google Ads & Meta Ads)
Location: Delhi
Experience: 1–4 Years
Job Type: Full-Time
Working Days: 6 Days (Work from Office)
About Us
Karma Ayurveda is a leading Ayurvedic healthcare organization dedicated to providing natural treatments and holistic healthcare solutions. We are looking for a performance-driven PPC Expert to manage and optimize paid advertising campaigns across multiple digital platforms.
Job Responsibilities
- Plan, execute, and optimize PPC campaigns on Google Ads and Meta Ads (Facebook & Instagram).
- Conduct keyword research, audience targeting, and competitor analysis.
- Create and optimize ad copies, creatives, and landing page strategies.
- Monitor campaign performance and optimize bids, budgets, and targeting.
- Track key metrics such as CPC, CPA, CTR, ROAS, and conversions.
- Implement conversion tracking using Google Analytics, Google Tag Manager, and Meta Pixel.
- Perform A/B testing to improve campaign performance and lead quality.
- Generate performance reports and provide actionable insights.
- Collaborate with content, design, and marketing teams to achieve campaign goals.
Requirements
- 1–4 years of hands-on experience in PPC campaign management.
- Strong knowledge of Google Ads and Meta Ads Manager.
- Experience with Google Analytics, Google Tag Manager (GTM), and conversion tracking.
- Good understanding of keyword research, bidding strategies, and audience targeting.
- Strong analytical and reporting skills.
- Ability to manage budgets efficiently and maximize ROI.
- Excellent communication and coordination skills.
Preferred Background
Candidates with experience in:
- Healthcare
- Ayurveda
- Hospitals
- Wellness Brands
- Lead Generation Campaigns
- E-commerce
will be preferred.
Key Skills
Google Ads, Meta Ads, PPC, Performance Marketing, Google Analytics, GTM, Meta Pixel, Lead Generation, Conversion Tracking, Keyword Research, ROAS Optimization, A/B Testing, Campaign Management.
Apply now and become part of a fast-growing healthcare brand driving digital growth through performance marketing.
Pay: ₹25,000.00 - ₹40,000.00 per month
Work Location: In person
