Lead / Senior Techno-Functional Consultant – Adobe Experience Cloud
Experience: 8–10 Years
Employment Type: Full-Time
Job Summary
We are looking for an experienced Lead / Senior Techno-Functional Consultant – Adobe Experience Cloud to drive digital transformation initiatives across customer experience, marketing automation, and content operations. The ideal candidate will have deep expertise in Adobe Experience Cloud solutions, with the ability to bridge business and technical teams to design, implement, and optimize scalable customer engagement solutions.
Key ResponsibilitiesSolution Design & Architecture
- Translate business requirements into scalable Adobe Experience Cloud solutions.
- Design integrated architectures across Adobe Journey Optimizer (AJO), Adobe Experience Platform (AEP)/Real-Time CDP, AEM Assets, Adobe Workfront, and Adobe GenStudio.
- Define data flows, system integrations, and customer journey orchestration frameworks.
- Build and optimize content supply chain models aligned with business objectives.
Customer Journey & Personalization
- Design and implement real-time customer journeys using Adobe Journey Optimizer.
- Configure audience segmentation, decisioning rules, and personalization strategies.
- Enable multi-channel engagement across email, web, SMS, and push notifications.
- Monitor and optimize campaign performance using analytics and experimentation.
Customer Data Platform (CDP)
- Develop unified customer profiles by integrating data from multiple sources.
- Implement identity resolution, audience segmentation, and real-time activation strategies.
- Ensure data quality, governance, compliance, and best practices across the customer data platform.
Digital Asset & Content Management
- Manage digital assets using Adobe Experience Manager (AEM Assets).
- Define content governance, asset lifecycle management, and content reuse strategies.
- Collaborate with marketing and content teams to improve campaign efficiency and asset utilization.
Marketing Operations
- Implement and optimize Adobe Workfront for campaign planning and workflow management.
- Automate approval processes and improve marketing operations.
- Integrate Workfront with Adobe Experience Cloud solutions to streamline campaign execution.
AI-Driven Content Innovation
- Support AI-powered content creation using Adobe GenStudio or similar platforms.
- Identify opportunities for automated content generation and personalized marketing.
- Collaborate with stakeholders to improve campaign performance through AI-enabled solutions.
Integration & Enterprise Collaboration
- Design integrations between Adobe platforms and enterprise applications such as CRM, ERP, and eCommerce systems.
- Work with engineering teams on APIs, middleware, and cloud-based deployments.
- Ensure solutions align with enterprise architecture, security, and governance standards.
Stakeholder Management
- Partner with business, marketing, and technology teams to gather requirements and deliver scalable solutions.
- Conduct workshops, solution demonstrations, and architecture discussions.
- Provide technical guidance and best practices across the Adobe Experience Cloud ecosystem.
- Drive continuous improvement and support digital transformation initiatives.
Required Skills
- 8–10 years of experience in Digital Platforms, Marketing Technology, or Enterprise Applications.
- Strong hands-on experience with Adobe Journey Optimizer (AJO).
- Expertise in Adobe Experience Platform (AEP) / Real-Time CDP.
- Experience with Adobe Experience Manager (AEM Assets/DAM).
- Hands-on experience with Adobe Workfront and Adobe GenStudio (or similar AI-powered content platforms).
- Strong understanding of customer journey orchestration, personalization, and marketing automation.
- Experience integrating Adobe solutions with CRM, ERP, and enterprise platforms.
- Knowledge of APIs, middleware, cloud platforms (Azure, AWS, or GCP), and enterprise integration patterns.
- Excellent communication, stakeholder management, and problem-solving skills.
Preferred Qualifications
- Experience delivering enterprise-scale Adobe Experience Cloud implementations.
- Strong understanding of content supply chain, digital asset management, and customer data platforms.
- Experience working in Agile environments and collaborating with cross-functional teams.
- Adobe Experience Cloud certifications are a plus.
If you're passionate about delivering innovative digital experiences and leveraging Adobe Experience Cloud to drive business transformation, we'd love to hear from you.
Work Location: Hybrid remote in Noida, Uttar Pradesh (Noida)
