Job Overview:
We are seeking an experienced SEO Specialist to develop and implement comprehensive search engine optimization strategies that drive organic traffic and improve our online visibility. The ideal candidate will have a proven track record of improving search rankings, analyzing competitor strategies, and leading SEO initiatives across technical, on-page, and off-page dimensions.
Key Responsibilities:
- Create and execute comprehensive SEO strategies aligned with business objectives.
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Conduct thorough competitive analysis to identify opportunities and threats in the search landscape.
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Perform website audits, identify issues, and implement solutions for crawlability, indexability, site speed, and mobile optimization.
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Optimize webpage elements including meta tags, content structure, internal linking, and keyword implementation.
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Develop and execute effective backlink acquisition strategies to improve domain authority.
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Create and implement SEO-focused launch plans for new websites and major redesigns.
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Collaborate with content teams to ensure all materials align with SEO best practices.
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Manage, mentor, and develop SEO team members to achieve departmental goals.
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Monitor SEO performance using Google Analytics, Google Search Console, Data Studio, and other reporting tools.
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Clearly communicate SEO strategies, progress, and results to leadership and cross-functional teams.
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Take full responsibility for SEO outcomes and continuously seek improvement opportunities
Required Skills & Qualifications:
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3 to 5 years of experience in SEO with demonstrable results.
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Strong knowledge of technical SEO principles and best practices.
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Experience with SEO tools (SEMrush, Ahrefs, Screaming Frog, etc.).
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Proficiency in Google Analytics, Google Search Console, and Data Studio.
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Excellent analytical skills with ability to interpret data and make strategic recommendations.
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Strong written and verbal communication skills.
Good to Have:
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Experience managing SEO teams
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Knowledge of HTML, CSS, and basic web development concepts
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Up-to-date with the latest SEO trends and algorithm updates
Minimum Qualifications:
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Bachelor's or Master's degree in Marketing, Communications, or related field (or equivalent experience).
Shift Details:
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Shift Type: Day
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Working Days: Monday to Friday
Industry: Ed Tech Learning
Experience Level:
- 3 to 5 years of experience in SEO roles
Location: Invensis Technologies (P) Ltd. #1321, Sarakki Extension 15th Cross, 100 Feet Ring Road, JP Nagar 2nd Phase, Marenahalli, Bangalore - 560 078
