JOB DESCRIPTION – BUSINESS DEVELOPMENT ASSOCIATE (BDA)
Company: Digi Epitome Technology
Industry: Digital Marketing & IT Services
Location: Gomti Nagar, Lucknow
Job Type: Full-Time | Work from Office + Online Client Meetings
Experience: Minimum 1 Year
Salary: Up to ₹25,000/month + Performance-Based Incentives
Job Summary
Digi Epitome Technology is looking for a target-oriented Business Development Associate (BDA) with experience in sales, business development, client acquisition, or digital marketing sales.
The candidate will be responsible for lead generation, client acquisition, sales conversion, deal closure, client onboarding, and maintaining strong client relationships across Indian and International markets.
Key Responsibilities
- Generate and qualify B2B & B2C leads through LinkedIn, Apollo.io, Sales Navigator, cold calling, email outreach, and other channels.
- Manage the complete sales cycle from lead generation and follow-up to negotiation, deal closure, and client onboarding.
- Identify and acquire clients from Indian and International markets.
- Conduct market research and identify new business opportunities.
- Prepare sales pitches, proposals, quotations, and presentations.
- Communicate with prospects through phone, email, LinkedIn, and online meetings.
- Build and maintain strong client relationships and identify upselling and cross-selling opportunities.
- Use ChatGPT, Gemini, Claude, and other AI tools for sales research, personalized outreach, proposals, and follow-ups.
- Use Apollo.io, LinkedIn Sales Navigator, Instantly AI, Boomerang, and CRM tools for lead generation and sales activities.
- Maintain accurate CRM records, sales pipelines, lead databases, and follow-up schedules.
- Track and report leads, conversions, sales performance, and revenue targets.
- Coordinate with Digital Marketing, Design, Development, and Operations teams for client requirements and onboarding.
Required Skills
- Business Development & Sales
- Lead Generation & Client Acquisition
- B2B & B2C Sales
- Cold Calling & Email Outreach
- Sales Negotiation & Deal Closure
- Client Relationship Management
- CRM & Sales Pipeline Management
- Market Research
- Excellent Communication & Presentation Skills
- Target-Oriented & Result-Driven Mindset
- Basic AI Tools & Prompt Engineering Knowledge
- Strong Follow-up & Time Management Skills
Eligibility
- Bachelor's degree in Business, Marketing, Sales, or a related field preferred.
- Minimum 1 year of relevant experience in Business Development, Sales, Client Acquisition, or Digital Marketing Sales.
- Experience in Digital Marketing, IT Services, Software, SaaS, or Technology Sales is preferred.
- Good communication and negotiation skills with the ability to handle Indian and International clients.
- Ability to manage leads, follow-ups, sales pipelines, and client relationships effectively.
- Immediate joiners preferred.
Performance Expectations
- Achieve assigned monthly lead, sales, and revenue targets.
- Generate quality leads and maintain consistent follow-ups.
- Convert qualified leads into clients and achieve successful deal closures.
- Build strong client relationships and generate repeat, referral, upselling, and cross-selling opportunities.
- Maintain accurate CRM and sales records.
- Contribute to overall business growth and revenue generation.
Benefits
- Performance-Based Incentives
- Opportunity to work with Indian and International clients
- Hands-on experience with AI-powered sales and business development tools
- Career growth and learning opportunities
- Professional and collaborative work environment
Work Details
Work Location: Gomti Nagar, Lucknow
Work Mode: In Person / Work from Office + Online Client Meetings
Contact: 9919452020
Pay: ₹15,000.00 - ₹25,000.00 per month
Work Location: In person