Job Description: Digital Marketing Faculty
Position: Digital Marketing Faculty
Company: ICA Edu Skills Pvt. Ltd.
Location: Rabindra Sadan, 60B, Chowringhee Road, Sreepally, Kolkata – 700020, West Bengal
Employment Type: Full-Time
Experience: 2–5 Years
Salary: (Based on experience and expertise)
About the Role
ICA Edu Skills Pvt. Ltd. is seeking a passionate and industry-oriented Digital Marketing Faculty to train, mentor, and guide students in the latest digital marketing practices. The ideal candidate should have hands-on experience in digital marketing along with strong teaching and presentation skills to deliver high-quality learning experiences.
Key Responsibilities
- Deliver engaging classroom and practical training sessions on Digital Marketing.
- Train students on:
- Search Engine Optimization (SEO)
- Search Engine Marketing (SEM)
- Google Ads
- Social Media Marketing (Facebook, Instagram, LinkedIn, YouTube)
- Content Marketing
- Email Marketing
- Affiliate Marketing
- Influencer Marketing
- Google Analytics & Web Analytics
- AI Tools for Digital Marketing
- WordPress and Website Management
- Conduct hands-on projects, workshops, and case-study-based learning.
- Design lesson plans, assignments, assessments, and training materials.
- Evaluate student progress and provide continuous guidance and feedback.
- Assist students with portfolio development, certifications, and interview preparation.
- Stay updated with the latest digital marketing trends and industry practices.
- Coordinate with academic and placement teams to ensure student success.
Eligibility Criteria Educational Qualification
- Bachelor's or Master's Degree in Marketing, Business Administration, Commerce, IT, Mass Communication, or related fields.
- Relevant Digital Marketing Certifications preferred (Google Ads, Google Analytics, Meta Blueprint, HubSpot, etc.).
Experience
- 2–5 years of experience in Digital Marketing, Training, or Digital Marketing Operations.
- Prior teaching or corporate training experience will be an added advantage.
Required Skills
- Strong knowledge of SEO, SEM, PPC, Social Media Marketing, and Content Marketing.
- Hands-on experience with Google Ads, Google Analytics, Meta Ads Manager, and SEO tools.
- Excellent communication, presentation, and classroom management skills.
- Ability to simplify complex concepts and make learning interactive.
- Strong mentoring and student engagement abilities.
Preferred Skills
- Experience with Canva, WordPress, ChatGPT, and AI-powered marketing tools.
- Knowledge of marketing automation platforms and CRM tools.
- Exposure to live campaign management and performance marketing.
Why Join Us?
- Opportunity to train and shape future digital marketing professionals.
- Dynamic and collaborative work environment.
- Career growth and professional development opportunities.
- Exposure to industry-oriented training methodologies.
Benefits:
Pay: ₹20,000.00 - ₹30,000.00 per month
Work Location: In person
