Domain Lead - S&M - Digital Marketing
Ready to turn bold ideas into real-world impact?
At Genpact, we don’t just adapt to change, we lead it. AI and digital innovation are transforming the way businesses work, and we’re at the forefront of it. Genpact’s AI Gigafactory, our industry-first accelerator, exemplifies how we scale advanced technology solutions to help global enterprises work smarter, grow faster, and transform at scale. Whether tackling complex challenges through large-scale models or agentic AI, our breakthrough solutions tackle companies’ most complex challenges.
If you thrive in a fast-moving, innovation-driven environment, love building and deploying cutting-edge AI solutions, and want to push the boundaries of what’s possible, this is your moment.
Genpact (NYSE: G) is an agentic and advanced technology solutions company. We leverage process intelligence and artificial intelligence to deliver measurable outcomes. With a strong partner ecosystem and decades of client trust, we provide innovative solutions that transform how businesses run. Powered by a team with an active learning mindset and client centricity at its core, we deliver lasting value for the world’s leading enterprises.
Get to know us at genpact.com and on LinkedIn, YouTube, X, and Facebook.
Job Description
Responsibilities: - Build and own the digital marketing roadmap, defining strategy and executing multi-channel campaigns to create an exceptional online experience. - Lead the holistic digital marketing strategy across paid, earned, owned, and shared channels targeting key audiences, priority accounts, and marketing campaigns. - Manage the web program, including SEO/SEM and other digital channels, to deliver high-impact marketing initiatives that strengthen the Genpact brand. - Oversee a global team and agency network to execute coordinated in-market digital marketing campaigns in collaboration with brand and field marketing teams. - Partner with Marketing Operations to optimize marketing technology platforms and operating capabilities, including Marketo, Salesforce.com, and DOMO. - Develop integrated digital media campaigns with internal and external teams to drive brand awareness, engagement, and lead generation. - Monitor and report on digital marketing performance, ROI, and KP Is, providing actionable insights through deep-dive analysis to inform strategy and improvement opportunities.
Qualifications
Bachelors - Business Administration, Bachelors - Communication, Bachelors - Marketing, Bachelors - Sales, Masters - Marketing
Certifications
Digital Marketing Certificate Program - UdacityUdacity, Social Media Marketing Certification - HPHP
Required Skills
Digital Marketing Analytics, Marketing Analytics, Media And Communications, Project Management, Salesforce (Software)
Language
English
Language Proficiency -
Proficient - C2
Additional Job Location -
Job Type
Regular
Master Skill List -
S&M - Digital Marketing
Remote Type -
Office
Work Shift -
Day Job (India)
Why join Genpact?
- Lead AI-powered transformation – Drive innovation and solve real-world business challenges that matter
- Make an impact – Help global enterprises solve business challenges that matter
- Accelerate your career – Gain hands-on experience, mentorship, and world-class learning opportunities to stay ahead
- Work with the best – Join 140,000+ bold thinkers and problem-solvers who push boundaries every day
- Thrive in a values-driven culture – Our courage, curiosity, and incisiveness - built on a foundation of integrity and inclusion - allow your ideas to fuel progress
Come join the 140,000+ coders, tech shapers, and growth makers at Genpact and take your career in the only direction that matters: Up.
Let’s build tomorrow together.
Genpact is an Equal Opportunity Employer and considers applicants for all positions without regard to race, color, religion or belief, sex, age, national origin, citizenship status, marital status, military/veteran status, genetic information, sexual orientation, gender identity, physical or mental disability or any other characteristic protected by applicable laws. Genpact is committed to creating a dynamic work environment that values respect and integrity, customer focus, and innovation.
Furthermore, please do note that Genpact does not charge fees to process job applications and applicants are not required to pay to participate in our hiring process in any other way. Examples of such scams include purchasing a 'starter kit,' paying to apply, or purchasing equipment or training.
