Lead Generation SpecialistCompany: Triophase Global Services Pvt. Ltd.Location: Kolkata / New TownEmployment Type: Full-TimeExperience: 1–3 YearsAbout Triophase
Triophase is a software development and AI-native engineering company helping startups and businesses turn ideas into production-ready digital products.
We work across SaaS, AI applications, web & mobile products, APIs, automation, and custom software development, with a strong focus on international clients.
We are looking for a Lead Generation Specialist who can help us identify the right prospects, start meaningful conversations, and generate qualified business opportunities.
Role Overview
As a Lead Generation Specialist, you will be responsible for building and maintaining a consistent pipeline of qualified prospects for Triophase.
You will primarily work on LinkedIn, email outreach, prospect research, lead databases, and social selling to connect with decision-makers in our target markets.
This role is ideal for someone who understands B2B sales, SaaS, software development services, and international lead generation and enjoys turning cold prospects into genuine business conversations.
Key Responsibilities
- Identify and research potential B2B clients in target markets, particularly the USA, UK, Europe, Australia, and other international markets.
- Generate qualified leads for software development, SaaS, AI, automation, and digital product development services.
- Use LinkedIn and other relevant platforms to identify founders, CEOs, CTOs, Product Heads, and other decision-makers.
- Execute personalized LinkedIn connection and outreach campaigns.
- Develop and execute cold email campaigns.
- Research companies, decision-makers, business needs, and potential opportunities before outreach.
- Create personalized and engaging outreach messages rather than generic mass messaging.
- Maintain and regularly update lead databases and CRM records.
- Qualify prospects based on business requirements, budget, project potential, and decision-making authority.
- Follow up consistently with prospects and nurture potential opportunities.
- Book qualified meetings/demos for the sales or business development team.
- Track outreach activity, response rates, meetings booked, and lead-to-opportunity conversion.
- Experiment with different messaging, industries, personas, and outreach strategies to improve results.
- Coordinate with the sales and marketing team to improve lead quality and conversion.
What We're Looking For
- 1–3 years of experience in B2B lead generation, business development, SDR, inside sales, or similar roles.
- Hands-on experience with LinkedIn prospecting and cold outreach.
- Good understanding of B2B sales and lead qualification.
- Strong written and verbal communication skills in English.
- Ability to research prospects and understand their business before approaching them.
- Experience targeting international clients is highly preferred.
- Familiarity with SaaS, software development, AI, IT services, or technology companies is an advantage.
- Comfortable working with CRM systems, spreadsheets, LinkedIn Sales Navigator, email outreach tools, and lead-generation platforms.
- Strong follow-up and relationship-building skills.
- Target-oriented and comfortable working with measurable KPIs.
- Ability to work independently and take ownership of lead-generation activities.
Preferred Skills
Experience with any of the following will be an advantage:
- LinkedIn Sales Navigator
- Apollo
- HubSpot
- Zoho CRM
- Instantly / Smartlead or similar email outreach platforms
- Google Search & advanced prospect research
- LinkedIn outreach automation tools
- CRM & lead management
- B2B SaaS prospecting
- International sales outreach
Key Performance Indicators (KPIs)
Your performance will primarily be measured by:
- Qualified leads generated
- Relevant decision-makers contacted
- LinkedIn connection/response rate
- Email response rate
- Qualified meetings booked
- Sales opportunities generated
- Lead-to-meeting conversion
- Lead quality
- Consistency of pipeline generation
We are more interested in qualified opportunities than simply a large number of leads.
What Triophase Offers
- Opportunity to work with an AI-native software development company
- Exposure to international B2B markets
- Hands-on experience in SaaS, AI, software development, and technology sales
- Performance-driven growth opportunities
- Collaborative and entrepreneurial work environment
- Opportunity to build and own the company's outbound lead-generation process
Who Will Do Well in This Role?
You will be a great fit if you:
- Enjoy finding the right person at the right company.
- Know how to start conversations without sounding like a spammer.
- Can turn a cold LinkedIn connection into a business conversation.
- Understand that good research + good messaging + consistent follow-up = qualified opportunities.
- Are comfortable working toward measurable targets.
- Are curious about technology and can understand basic SaaS/software concepts.
- Want to grow beyond simply "generating leads" and learn B2B sales and business development.
Apply Now
If you are passionate about B2B lead generation and believe you can help Triophase build a strong international sales pipeline, we'd love to hear from you.
Send your CV along with a brief note describing your lead-generation experience and the tools/platforms you have worked with.
Pay: ₹50,000.00 - ₹70,000.00 per month
Benefits:
- Flexible schedule
- Food provided
Experience:
- Lead Generation: 2 years (Preferred)
Work Location: Hybrid remote in Kolkata, West Bengal
