About the Role
We are looking for a creative and trend-savvy Social Media Content Writer to develop engaging content across multiple social media platforms. The ideal candidate should have excellent writing skills, a strong understanding of digital trends and the ability to create content that increases brand awareness, engagement and audience growth.
Key Responsibilities
- Create compelling content for platforms like Instagram, Facebook, LinkedIn, YouTube and Threads
- Write captions, social media posts, reels scripts, ad copies and campaign content
- Develop creative content calendars aligned with marketing goals
- Research industry trends, hashtags and competitor activities
- Collaborate with graphic designers, video editors and marketing teams
- Ensure brand voice consistency across all platforms
- Optimize content for engagement, reach and conversions
- Monitor content performance and suggest improvements
- Assist in influencer campaigns and social media activations
Required Skills & Qualifications
- Bachelor’s degree in Marketing, Journalism, Communications or related field
- Strong written and verbal communication skills
- Knowledge of social media platforms and current trends
- Basic understanding of SEO and digital marketing
- Ability to write in different tones and styles
- Creative thinking with attention to detail
- Familiarity with tools like Canva, Meta Business Suite, Buffer, Hootsuite or ChatGPT is a plus
Preferred Qualifications
- Experience managing brand social media accounts
- Portfolio of published social media content or campaigns
- Basic knowledge of analytics tools such as Google Analytics or platform insights
- Video scripting or short-form content experience is an advantage
Pay: ₹18,000.00 - ₹25,000.00 per month
Benefits:
- Cell phone reimbursement
- Internet reimbursement
Work Location: In person