Job Summary
We are seeking an experienced and motivated Digital Marketing Manager to lead our digital marketing team and drive the company's online growth. The ideal candidate should have strong leadership abilities, excellent communication skills, and proven experience in managing digital marketing campaigns. This role requires someone who can inspire teams, collaborate across departments, and deliver measurable marketing results.
Key Responsibilities
1. LEADERSHIP AND TEAMWORK
* Lead, mentor, and motivate the digital marketing team to achieve business objectives.
* Delegate tasks effectively and monitor team performance.
* Foster a collaborative, positive, and high-performing work environment.
* Conduct regular team meetings, provide feedback, and support employee development.
* Ensure timely completion of projects while maintaining quality standards.
2. Digital Marketing Strategy
* Develop and implement digital marketing strategies aligned with business goals.
* Plan and execute campaigns across SEO, SEM, social media, email marketing, content marketing, and paid advertising.
* Monitor campaign performance and optimize strategies to improve ROI.
3. Team Collaboration
* Work closely with the Sales, Business Development, Design, Content, and HR teams to support organizational goals.
* Coordinate marketing initiatives across departments to ensure consistent brand messaging.
* Encourage knowledge sharing and teamwork to improve overall performance.
4. Performance & Analytics
* Track campaign performance using Google Analytics and other reporting tools.
* Prepare weekly and monthly performance reports.
* Analyze marketing data and recommend improvements based on insights.
5. Brand Development
* Maintain brand consistency across all digital channels.
* Improve online visibility, engagement, and lead generation.
* Stay updated with industry trends and emerging digital marketing practices.
6. Budget & Project Management
* Manage marketing budgets efficiently.
* Prioritize projects and allocate resources effectively.
* Ensure campaigns are delivered on time and within budget.
7. Required Qualifications
* Bachelor's degree in Marketing, Business Administration, Communications, or a related field.
* Minimum **3 years of experience** in digital marketing.
* Experience leading or mentoring a marketing team.
* Strong knowledge of SEO, SEM, Google Ads, Meta Ads, social media marketing, email marketing, and content marketing.
* Proficiency in Google Analytics and digital marketing tools.
* Excellent communication, leadership, organizational, and problem-solving skills.
8. Key Skills
* Leadership and Team Management
* Strategic Planning
* Digital Marketing Campaign Management
* Team Collaboration
* Communication and Presentation Skills
* Project Management
* Data Analysis and Reporting
* Time Management
* Decision-Making
* Creativity and Innovation
9. Preferred Qualifications
* Certifications in Google Ads, Google Analytics, Meta Blueprint, HubSpot, or related digital marketing platforms are an added advantage.
10. Salary
**₹45,000 – ₹50,000 per month** (Based on experience and performance)
11. Benefits
* Competitive salary package
* Professional development and training opportunities
* Collaborative and supportive work environment
* Career growth opportunities
Pay: ₹45,000.00 - ₹50,000.00 per month
Work Location: In person
