Job Title: Digital Marketing Executive
Location
Chandan Nagar, Pune
Experience
0–3 Years (Freshers with exceptional skills are welcome)
Employment Type
Full-Time
About the Role
We are looking for a young, creative, and enthusiastic Digital Marketing Executive who is passionate about digital trends, social media, and content creation. The ideal candidate should have a content-driven mindset, stay updated with the latest digital trends, and be capable of generating innovative marketing ideas that engage audiences and build brand awareness.
If you love creating viral content, following social media trends, and experimenting with new marketing strategies, we'd love to meet you.
Key Responsibilities
- Plan and execute digital marketing campaigns across multiple platforms.
- Create engaging and trend-driven content for social media, websites, blogs, and email marketing.
- Develop creative content ideas aligned with current trends, festivals, industry updates, and viral topics.
- Manage social media accounts including Instagram, Facebook, LinkedIn, YouTube, and emerging platforms.
- Write compelling captions, ad copy, blogs, website content, and promotional material.
- Coordinate with graphic designers and video editors to create high-quality marketing assets.
- Monitor social media trends, competitor activities, and consumer behavior to identify new opportunities.
- Plan and manage content calendars.
- Execute paid advertising campaigns on Meta and Google Ads (preferred).
- Improve website traffic using SEO best practices and keyword research.
- Analyze campaign performance using Google Analytics, Meta Business Suite, and other reporting tools.
- Generate leads through digital marketing initiatives and optimize campaigns for better conversions.
- Collaborate with the sales team to support lead generation and branding activities.
- Stay updated with AI tools and modern marketing technologies to improve productivity and campaign performance.
Required Skills
- Strong content writing and storytelling abilities.
- Creative thinking with a content-first approach.
- Excellent knowledge of Instagram Reels, YouTube Shorts, LinkedIn, Facebook, and trending social media formats.
- Understanding of SEO, SEM, social media marketing, and email marketing.
- Knowledge of Meta Ads Manager and Google Ads is an advantage.
- Basic understanding of Canva, Adobe Creative Suite, or similar design tools.
- Familiarity with video editing tools such as CapCut, Premiere Pro, or similar platforms.
- Ability to identify and capitalize on trending topics and viral content opportunities.
- Good analytical skills with the ability to interpret marketing data.
- Excellent communication and presentation skills.
- Self-motivated, energetic, and eager to learn new marketing techniques.
Preferred Qualifications
- Bachelor's degree in Marketing, Mass Communication, Business Administration, or a related field.
- Digital Marketing certifications (Google, Meta, HubSpot, etc.) are a plus.
- Portfolio of social media pages, campaigns, or content creation work is highly preferred.
What We're Looking For
- A creative individual with fresh ideas and a passion for digital marketing.
- Someone who spends time understanding social media trends and audience behavior.
- A proactive problem-solver who enjoys experimenting with new content formats.
- Strong team player with excellent collaboration skills.
- Willingness to learn, adapt quickly, and grow in a fast-paced environment.
What We Offer
- Competitive salary based on skills and experience.
- Opportunity to work on exciting brands and campaigns.
- Professional learning and career growth opportunities.
- Collaborative and energetic work environment.
- Exposure to the latest AI-powered marketing tools and digital technologies.
- Performance-based incentives and recognition.
Join us if you're passionate about creating impactful content, staying ahead of digital trends, and building brands through innovative marketing strategies.
Pay: ₹25,000.00 - ₹35,000.00 per month
Benefits:
- Paid sick time
- Paid time off
Work Location: In person
