1. Job Title
Performance Marketing Executive
2. Company Details
Arihant Global Services India Private Limited is a growing organization specializing in digital marketing services, branding solutions, business growth consulting, and skill development programs. We help startups, SMEs, and professionals enhance their digital presence through innovative marketing strategies and result-driven campaigns.
We foster a performance-oriented, learning-focused, and growth-driven work environment where employees get opportunities to develop their skills and advance their careers.
3. Job Summary
We are looking for a highly motivated and analytical Performance Marketing Executive who can plan, execute, optimize, and scale digital advertising campaigns across multiple platforms. The ideal candidate should have hands-on experience with Meta Ads, Google Ads, lead generation campaigns, conversion tracking, and campaign optimization.
The candidate will be responsible for generating quality leads, improving campaign performance, maximizing ROI, and supporting the company's growth objectives through data-driven marketing strategies.
4. Required Skills
- Hands-on experience with Meta Ads (Facebook & Instagram)
- Knowledge of Google Ads (Search, Display & YouTube)
- Campaign planning and execution
- Lead generation and conversion optimization
- Audience targeting and retargeting strategies
- Google Analytics and Google Tag Manager
- Meta Pixel and Conversion API setup
- A/B Testing and campaign experimentation
- Budget management and ROI analysis
- Strong analytical and reporting skills
- Excellent communication and problem-solving abilities
5. Qualifications
- Bachelor's degree in Marketing, Business Administration, Digital Marketing, or a related field
- 1–3 years of experience in Performance Marketing
- Certifications in Google Ads, Meta Blueprint, or Digital Marketing will be preferred
- Freshers with exceptional campaign experience and certifications may also apply
6. Compensation & Benefits
- Competitive Salary
- Attractive Performance-Based Incentives
- Professional Training & Development
- Career Growth Opportunities
- Experience Letter
- Supportive & Learning-Oriented Work Environment
- Opportunity to work on multiple industry campaigns
7. Work Details
Mode: On-site (Full-Time)
Working Hours: 9:30 AM – 6:30 PM
Location: Jaipur, Rajasthan
8. Roles & Responsibilities
- Plan, create, and manage paid advertising campaigns across Meta and Google platforms.
- Generate quality leads and optimize campaigns to achieve target CPL (Cost Per Lead).
- Monitor campaign performance and make data-driven optimization decisions.
- Set up and manage Meta Pixel, Conversion API, Google Analytics, and tracking tools.
- Conduct audience research, competitor analysis, and keyword research.
- Perform A/B testing for creatives, landing pages, and ad copies.
- Prepare weekly and monthly performance reports.
- Analyze campaign metrics such as CTR, CPC, CPM, CPL, ROAS, and Conversion Rate.
- Coordinate with the content, design, and sales teams for campaign execution.
- Identify new growth opportunities and scaling strategies.
- Ensure maximum return on advertising spend and achievement of business goals.
Preferred Platforms & Tools
- Meta Ads Manager
- Google Ads
- Google Analytics 4 (GA4)
- Google Tag Manager (GTM)
- Meta Pixel & Conversion API
- Looker Studio
- Canva
- CRM Tools
Immediate Joiners Preferred
Pay: ₹15,000.00 - ₹30,000.00 per month
Work Location: In person
