Job Description: Social Media Executive
Department: Marketing / Content Location: [Noida sector 62] Employment Type: Full-Time Reports To: Marketing Manager / Content Head
About the Role
We are looking for a creative and organized Social Media Executive to plan, script, create, and manage content primarily for Instagram and LinkedIn. The ideal candidate will drive the brand's social media presence end-to-end — from ideation and scripting to execution — while occasionally participating in on-camera shoots and coordinating with the creative team (graphic designers and video editors) to bring content to life.
Key ResponsibilitiesContent Planning & Strategy
- Plan and maintain a monthly/weekly content calendar for Instagram and LinkedIn
- Research trends, hashtags, and competitor activity to keep content fresh and relevant
- Align content themes with brand voice, campaigns, and business goals
Scripting & Content Creation
- Write scripts for Reels, videos, and short-form content
- Draft captions, post copy, and LinkedIn articles/posts tailored to platform tone
- Brainstorm creative concepts and content formats (trends, reels, carousels, thought-leadership posts)
Social Media Handling
- Manage day-to-day posting, scheduling, and publishing across Instagram and LinkedIn
- Monitor engagement, respond to comments/DMs, and build community interaction
- Track performance metrics (reach, engagement, follower growth) and report insights
- Stay updated on platform algorithm changes and best practices
On-Camera & Shoot Support
- Participate in shoots as required — on-camera presence/acting for Reels, brand videos, or testimonials
- Assist in planning shoot days, locations, and basic shot requirements
- Coordinate props, setup, and continuity during shoots
Team Coordination
- Brief and coordinate with graphic designers for creatives, carousels, and static posts
- Brief and coordinate with video editors for Reels, edits, and video content
- Ensure timely delivery of content by managing timelines across the creative team
- Review and approve final creatives/videos before publishing, ensuring brand consistency
Requirements
- Bachelor's/Master's degree in Marketing, Mass Communication, or related field
- 1–3 years of experience in social media management (freshers with strong portfolios may apply)
- Strong understanding of Instagram and LinkedIn content formats and best practices
- Excellent scripting and copywriting skills
- Comfortable being on-camera for shoots
- Basic understanding of shoot planning/coordination
- Ability to manage and coordinate with cross-functional creative teams (designers, editors)
- Familiarity with social media scheduling/analytics tools (Meta Business Suite, LinkedIn Analytics, Canva, etc.)
Good to Have
- Basic video editing or graphic design knowledge
- Prior experience in content creation or influencer collaborations
- A personal portfolio or reel showcasing on-camera/content work [only for female candidates]
Skills
- Content Scripting & Copywriting
- Content Calendar Planning
- Instagram & LinkedIn Management
- Shoot Coordination & On-Camera Presence
- Team Coordination (Graphic Designers & Video Editors)
- Timeline/Deadline Management
- Canva, Meta Business Suite & Scheduling Tools
Pay: ₹8,000.00 - ₹18,000.00 per month
Work Location: In person
