Job Title: Area Sales Manager
Company: Deor Metal Industries Pvt. Ltd.
Location: Delhi/NCR (Extensive travel required)
Industry: Hardware Manufacturing (Handles, Door Locks & Architectural Hardware)
Salary: ₹50,000 Take-Home per Month + Performance-Based Incentives
About the Role
Deor Metal Industries Pvt. Ltd. is looking for an experienced, dynamic, and results-oriented Sales Manager to lead business development and dealer network expansion for our range of premium handles, door locks, and architectural hardware products. The ideal candidate will be responsible for driving sales growth, strengthening channel partnerships, identifying new business opportunities, and achieving revenue targets across the assigned territory.
Key Responsibilities
* Dealer & Channel Network Development
* Identify, appoint, and develop new dealers, distributors, and channel partners within the assigned territory.
* Build and maintain long-term relationships with existing dealers to ensure repeat business and customer satisfaction.
* Increase market penetration by expanding the dealer network and improving product availability.
Sales & Business Development
* Develop and implement sales strategies to achieve monthly, quarterly, and annual sales targets.
* Generate new business opportunities through field visits, customer meetings, and market research.
* Negotiate commercial terms and successfully close business opportunities.
Territory Management
* Conduct regular market visits to monitor dealer performance, identify growth opportunities, and analyze competitor activities.
* Ensure effective territory coverage and optimize sales potential in the assigned region.
* Track market trends, customer preferences, and pricing strategies.
Product Promotion & Brand Development
* Promote the company's product portfolio, including handles, door locks, and architectural hardware.
* Organize product demonstrations, dealer meetings, promotional activities, and training sessions.
* Support marketing initiatives to enhance brand visibility and increase product awareness.
Customer Relationship Management
* Act as the primary point of contact for dealers and key customers.
* Ensure timely order processing, delivery coordination, and resolution of customer concerns.
* Collect market feedback and share insights with management for product improvement and new product development.
Reporting & Performance Monitoring
* Prepare and submit daily, weekly, and monthly sales reports, sales forecasts, and market intelligence.
* Monitor sales performance against targets and implement corrective actions where required.
* Maintain accurate records using MS Excel and other reporting tools.
Required Skills & Competencies
* Strong experience in dealer/channel sales and business development.
* Excellent communication in Hindi , negotiation, and relationship management skills.
* Proven ability to achieve and exceed sales targets.
* Strong analytical and problem-solving abilities.
* Self-motivated, target-oriented, and capable of working independently.
* Willingness to travel extensively within the assigned territory.
Qualifications
* Bachelor's Degree in any discipline.
* MBA in Sales & Marketing will be an added advantage.
* 8–10 years of experience in field sales, preferably in the hardware, architectural hardware, building materials, or door locks and handles industry.
* Existing dealer network and market knowledge in the hardware industry will be preferred.
Compensation & Benefits
* Take-home salary of ₹50,000 per month.
* Attractive performance-based incentives.
* Travel allowance and reimbursement as per company policy.
* Other benefits as applicable.
Pay: ₹45,000.00 - ₹51,000.00 per month
Benefits:
- Cell phone reimbursement
- Health insurance
- Internet reimbursement
- Life insurance
- Paid sick time
- Provident Fund
Work Location: In person
