Company: GaneshaSpeaks.com
Location: 1706-1713, The Capital 2, Science City Road, Sola, Ahmedabad – 380060
Work Mode: Work From Office (On-site)
Experience: 1–3 Years
Qualification: Any Graduate
CTC: Up to ₹4 LPA Fixed + Variable Incentives
Open Positions: 1
Joining: Immediate Joiner / Within 30 Days Preferred
Interview Process: HR Round + Technical Round + Final Round
Website: GaneshaSpeaks.com
About the Opportunity
GaneshaSpeaks.com is looking for a Performance Marketing Executive to drive customer acquisition, engagement, conversions, and revenue growth through data-driven digital marketing campaigns.
The ideal candidate should have hands-on experience in performance marketing, campaign optimization, customer acquisition, analytics, and conversion-focused marketing, with a strong understanding of digital marketing funnels and business performance metrics.
The role requires a proactive, analytical, and target-oriented professional who can monitor campaign performance, identify growth opportunities, and optimize marketing efforts to achieve measurable business results.
Key Responsibilities
- Plan, execute, and optimize performance marketing campaigns across relevant digital platforms.
- Manage campaigns with a focus on customer acquisition, conversions, revenue, and ROI.
- Analyze campaign performance and identify opportunities to improve CPC, CTR, conversion rate, CAC, ROAS, and overall campaign efficiency.
- Monitor the complete digital marketing funnel, from customer acquisition to conversion and repeat purchase.
- Develop and implement strategies to improve customer engagement, retention, and revenue.
- Conduct A/B testing of ad creatives, audiences, landing pages, offers, and campaign strategies to improve performance.
- Segment and analyze audiences to identify high-performing customer groups and growth opportunities.
- Track campaign budgets, performance metrics, and revenue contribution.
- Prepare regular performance reports with actionable insights and revenue impact analysis.
- Collaborate with the Growth, Product, Content, and other internal teams to improve campaign performance and customer experience.
- Take ownership of assigned performance targets and consistently work toward achieving and exceeding business goals.
- Stay updated with the latest trends, tools, and best practices in performance marketing and digital advertising.
Skills & Experience Required
- 1–3 years of hands-on experience in Performance Marketing, Digital Marketing, Paid Advertising, or a related field.
- Strong understanding of digital marketing funnels, customer acquisition, and conversion optimization.
- Experience managing and optimizing performance marketing campaigns.
- Strong analytical and data-driven mindset with the ability to make decisions based on campaign and customer data.
- Understanding of key performance metrics such as CTR, CPC, CPA/CAC, Conversion Rate, ROAS, ROI, and Revenue.
- Experience with A/B testing, audience targeting, campaign optimization, and performance reporting.
- Proven ability to improve customer engagement, conversions, and sales/revenue numbers.
- Proven ability to achieve sales and business targets.
- Strong problem-solving and decision-making skills.
- Excellent communication and persuasion skills.
- Proactive, self-driven, and target-oriented approach.
Education
Any Graduate or equivalent qualification.
Why Join?
- Work with an established digital-first D2C brand.
- Direct exposure to performance marketing, customer acquisition, conversion optimization, and revenue growth.
- Opportunity to work on measurable, revenue-focused digital marketing campaigns.
- Performance-linked variable incentives.
- Opportunity to take ownership of key performance marketing initiatives and contribute directly to business growth.
Joining Preference
Immediate joiners and candidates available within 30 days are preferred.
Apply Now
Interested candidates with relevant experience in Performance Marketing, Digital Marketing, Paid Campaigns, Customer Acquisition, and Conversion Optimization can share their updated CV for evaluation and further interview coordination.
Pay: Up to ₹400,000.00 per year
Application Question(s):
- What is your notice period? (in days)
- What is your current CTC? (per month)
- What is your expected CTC? (per month)
Work Location: In person
