Job Title: PPC Specialist
Company: Performance Max
Location: Phase 8B Industrial Area, Sector 74, Mohali (On-site)
Experience Required: 3-4 Years
Job Type: Full-Time
Job Description:
Performance Max is looking for a motivated and analytical PPC Specialist to join our digital marketing team. The ideal candidate should have hands-on experience in managing paid advertising campaigns and a solid understanding of performance marketing strategies. The candidate will be responsible for executing and optimizing paid campaigns to generate quality leads and maximize ROI.
Key Responsibilities:
- Plan, create, manage, and optimize PPC campaigns across Google Ads and Meta Ads (Facebook & Instagram)
- Conduct keyword research, audience targeting, and ad copy creation
- Monitor and analyze daily campaign performance and optimize for better results
- Perform A/B testing on ads, creatives, and landing pages
- Track and analyze key metrics such as CTR, CPC, CPA, and conversions
- Assist in preparing weekly and monthly performance reports
- Manage campaign budgets and ensure efficient ad spend
- Identify opportunities for campaign improvement and growth
- Stay updated with the latest PPC trends, tools, and platform updates
- Coordinate with SEO, content, and design teams for campaign execution
Required Skills & Qualifications:
- 3-4 Years of experience in PPC or paid advertising roles
- Good knowledge of Google Ads, Meta Ads Manager, and Google Analytics
- Basic understanding of conversion tracking and remarketing campaigns
- Ability to analyze campaign data and suggest optimization strategies
- Good communication and reporting skills
- Google Ads certification is a plus
How to Apply:
Interested candidates can share their resume at: [email protected]
Or contact us at: 6284496670
Job Types: Full-time, Permanent
Pay: From ₹35,000.00 per month
Work Location: In person
