Job Title: Business Development Executive (BDE)
Department: Admissions & Marketing
Location: School Campus
Reports To: Principal / Head of Admissions / Management
Job Summary
The Business Development Executive is responsible for increasing student admissions, developing strategic partnerships, promoting the school's brand, and supporting revenue growth initiatives. The role involves generating leads, conducting outreach activities, organizing promotional events, and maintaining relationships with parents, educational consultants, and corporate organizations.
Key Responsibilities
Admissions & Lead Generation
- Generate and nurture admission leads through various online and offline channels.
- Conduct follow-up calls with prospective parents and schedule campus visits.
- Maintain and update admission inquiry databases and CRM records.
- Achieve monthly and annual admission targets.
Business Development
- Identify opportunities to increase student enrollments and enhance the school's visibility.
- Develop partnerships with preschools, educational institutions, coaching centers, and community organizations.
- Build relationships with corporate organizations for employee referral admissions and tie-ups.
- Explore new markets and catchment areas for student acquisition.
Marketing & Promotion
- Coordinate school promotional activities, exhibitions, education fairs, and events.
- Support digital marketing campaigns and social media initiatives.
- Distribute marketing materials and create awareness about the school's programs and facilities.
- Represent the school at networking events and community programs.
Parent Relationship Management
- Address inquiries from prospective parents and provide accurate information about admissions, curriculum, and facilities.
- Conduct school tours and presentations for parents.
- Maintain strong relationships with existing parents to encourage referrals.
Reporting & Analysis
- Prepare daily, weekly, and monthly admission and lead conversion reports.
- Track inquiry-to-admission conversion rates.
- Analyze market trends and competitor activities.
- Provide recommendations to improve admissions and business growth.
Qualifications
- Bachelor's degree in Business Administration, Marketing, Education, or a related field.
- MBA (preferred).
Experience
- 3–5 years of experience in Business Development, Sales, Admissions, or Marketing.
- Experience in the education sector will be an added advantage.
Required Skills
- Excellent communication and interpersonal skills.
- Strong sales and negotiation abilities.
- Relationship-building and networking skills.
- Proficiency in MS Office and CRM tools.
- Ability to work independently and achieve targets.
- Presentation and public speaking skills.
Key Performance Indicators (KPIs)
- Number of admission leads generated.
- Lead-to-admission conversion ratio.
- Monthly and annual admission targets achieved.
- Number of partnership tie-ups established.
- Parent satisfaction and referral generation.
- Event participation and lead generation outcomes.
- Accuracy and timeliness of reports.
Send Your CV on [email protected]
Please visit for Company Website- https://gsgs.in/
Pay: ₹35,000.00 - ₹50,000.00 per month
Work Location: In person
