Key ResponsibilitiesThe duties of a social media manager are multifaceted, combining creative, analytical, and strategic tasks:
- Strategy Development: Designing and implementing social media strategies that align with broader business objectives and brand voice.
- Content Creation & Curation: Formulating high-quality written and visual content, including posts, videos, Reels, and graphics.
- Community Management: Monitoring, moderating, and responding to audience comments and messages to foster engagement and build community.
- Performance Analysis: Tracking key performance indicators (KPIs) like reach, engagement, and conversion rates using tools like Google Analytics or Sprout Social to refine strategies.
- Campaign Management: Planning and launching social media campaigns, promotions, and contests, often in collaboration with marketing and creative teams.
- Trend Monitoring: Staying updated on the latest platform features, algorithm changes, and viral trends to keep the brand's presence relevant.
- Influencer Relations: Identifying and managing partnerships with influencers and brand ambassadors to amplify reach.
- Reputation & Crisis Management: Protecting the brand's image by addressing customer concerns and implementing response strategies during social media crises.
Job Types: Full-time, Permanent
Pay: ₹35,000.00 - ₹40,000.00 per month
Benefits:
- Health insurance
- Provident Fund
Work Location: In person
