Media Executive (Graphic Design & Video)
Experience: 1 Years
Location: Coimbatore (Work from Office)
Department: Media & Brand
About the Role
We're looking for a creative, fast-moving Media Executive who can transform ideas into scroll-stopping content. If you enjoy designing, editing videos, creating campaigns, and working in a dynamic startup environment, we'd love to meet you.
You'll work closely with the marketing team to create high-performing creatives across social media, performance marketing, website, marketplaces, email, and WhatsApp.
Roles & Responsibilities
- Design high-quality creatives for Meta, Instagram, YouTube, WhatsApp, Website, Amazon, Flipkart, and other digital platforms.
- Edit engaging short-form and long-form videos for advertisements, social media, product launches, and brand storytelling.
- Create static creatives, motion graphics, reels, GIFs, and campaign assets.
- Develop creative concepts and execute them from idea to final output.
- Maintain consistency with the brand's visual identity across all platforms.
- Collaborate with content writers, marketers, photographers, and the media team to execute campaigns.
- Stay updated with design trends, social media trends, AI creative tools, and editing techniques.
- Handle multiple projects simultaneously while meeting deadlines.
- Contribute fresh ideas during campaign brainstorming and content planning sessions.
- Adapt creatives based on campaign performance and feedback.
Skills Required
- Strong knowledge of Adobe Photoshop, Illustrator, and Premiere Pro.
- Good understanding of After Effects or motion graphics is an added advantage.
- Strong sense of typography, composition, color, and visual storytelling.
- Experience in video editing for social media platforms.
- Basic understanding of social media content trends and performance-driven creatives.
- Ability to think creatively while maintaining attention to detail.
- Good communication and teamwork skills.
Bonus Skills (Preferred)
- Experience in product photography or videography.
- Ability to shoot videos using DSLR, mirrorless cameras, or smartphones.
- Knowledge of lighting, framing, and basic cinematography.
- Experience with AI creative tools for design, editing, or content generation.
- Familiarity with e-commerce and D2C brands is a plus.
Who Will Thrive Here
We're a fast-paced startup, so every day is different. We're looking for someone who:
- Loves experimenting with new creative ideas.
- Can quickly turn concepts into polished visuals.
- Enjoys learning new tools and technologies.
- Takes ownership rather than waiting for instructions.
- Is proactive, curious, and solution-oriented.
- Can balance speed with quality.
- Is comfortable handling a variety of creative tasks—from social media posts and ad creatives to videos, website banners, and campaign launches.
What You'll Work On
- Brand campaigns
- Product launches
- Social media content
- Performance marketing creatives
- Reels & video advertisements
- Website banners
- Marketplace creatives
- Email & WhatsApp marketing assets
- Seasonal campaigns
- Creative experiments and new content formats
Minimum Qualification
- Bachelor's degree in Visual Communication, Graphic Design, Multimedia, Animation, or a related field (preferred).
- 1+ year of professional experience in Graphic Design and Video Editing.
Why Join Root and Soil?
- Work on meaningful campaigns that impact thousands of families.
- Freedom to experiment with creative ideas.
- Opportunity to build a strong creative portfolio.
- Collaborative, energetic, and growth-focused work culture.
- Learn across branding, performance marketing, content creation, and storytelling.
- Be part of a brand that's growing rapidly and encourages innovation every day.
Pay: ₹15,000.00 - ₹20,000.00 per month
Work Location: In person
