Key ResponsibilitiesSocial Media Planning & Content
- Own the first draft of the monthly social media monthly content calendar aligned with business objectives and campaign priorities.
- Plan engaging content themes (feed / reel / story), captions, and post across platforms including LinkedIn, Instagram, Facebook, TikTok, YouTube and other relevant channels.
- Research and Monitor on going content trends
- Prepare clear creative briefs / reel scripts and coordinate with the in-house designer to ensure timely delivery of marketing creatives.
- Manage organic creatives, paid advertising creatives, and resizing requirements for various digital platforms.
- Maintain publishing calendars, ensure consistency in brand messaging, and monitor platform engagement.
Email Marketing
- Plan, draft, build, and execute EMAIL marketing campaigns for lead generation
- Segment email audiences, optimize subject lines and content, and monitor campaign performance
- Work closely with the Marketing and Business Development teams to ensure timely execution of email campaigns aligned with business objectives.
Content & Marketing Support
- Support the Marketing and Business Development teams in planning and executing integrated marketing campaigns, including webinars.
- Support with content for landing pages, WhatsApp communications, email campaigns, presentations, and supporting collateral.
- Assist in creating newsletters, blogs, presentations, marketing collateral, and other content assets as required.
- Conduct market and industry research to support the Business Development team.
AI & Process Excellence
- Proactively leverage AI-powered tools to enhance content creation, research, productivity and overall marketing efficiency.
- Stay updated with emerging AI applications and trends to continuously improve workflows.
Collaboration & Execution
- Work closely with Marketing, Design, and Business Development teams to ensure timely delivery
- Demonstrate strong ownership, responsiveness, and accountability in executing assigned tasks
Desired Skills & Qualifications
- 2–3 years of experience in social media, content, and email marketing.
- Proven experience in planning and executing email marketing campaigns using platforms such as Mailchimp, HubSpot, Zoho Campaigns, Brevo, or similar tools.
- Excellent written and verbal communication skills with strong copywriting ability.
- Experience managing social media platforms and scheduling tools.
- Basic design capability using Canva is preferred.
- Strong presentation development, research, and content planning skills.
- Hands-on experience using AI tools such as ChatGPT, Gemini, Claude, Copilot, Canva AI, or similar platforms.
- Highly organized with the ability to manage multiple priorities in a fast-paced environment.
Pay: ₹35,000.00 - ₹40,000.00 per month
Benefits:
- Health insurance
- Provident Fund
Work Location: In person
