WHO WE ARE
Calyp is an early-stage deeptech startup building context-aware intelligent wearable systems. Our current focus is Eventag, a wearable device designed to understand and interpret context from ambient sound in real-world environments. We’re a small, focused team that values deep thinking, fast iteration, and building technology that is both technically rigorous and genuinely useful.
THE ROLE
We're looking for an early-career digital marketing specialist to own our online presence and help us build awareness in the academic neuroscience and neurotechnology community.
This role is ideal for someone who is excited about working at the intersection of deep tech and science, wants to learn fast, and is comfortable figuring things out without a playbook. We value strong fundamentals and curiosity more than work experience.
WHAT YOU'LL DO
SEO & Web Presence
- Build and manage the website content and blog (eventag.ai)
- Research keywords relevant to mobile EEG, neurotechnology, biosignal research, and wearable devices
- Write and optimise SEO-driven content: blog posts, landing pages, product descriptions
- Track organic search performance using free/affordable tools (Google Search Console, Google Analytics)
- Build backlink opportunities through research publications, directories, and partner sites
Social Media & Community
- Manage our LinkedIn, X (Twitter), and any other relevant channels
- Create and schedule regular posts: product updates, research insights, team milestones, industry commentary
- Engage with the neuroscience and neurotechnology community online
- Grow our audience and engagement organically
Content & Communications
- Draft newsletters, email campaigns, and outreach templates
- Help create pitch materials, one-pagers, and visual assets for conferences and investor conversations
- Maintain a consistent brand voice across all channels
Sales Support & Outreach
- Support the founding team with lead research and outreach preparation
- Help manage and update our CRM / lead tracking tools
- Research target institutions, labs, and conferences for outreach campaigns
- Track and report on outreach metrics
General Marketing Operations
- Set up and maintain marketing analytics and reporting
- Research and recommend tools, platforms, and channels
- Stay current on what's happening in neurotech, mobile EEG, and AI and surface opportunities
WHO YOU ARE
Must-haves:
- Strong English writing skills you can explain complex technology in clear, engaging language
- Understanding of SEO principles (keyword research, on page optimisation, content strategy)
- Experience managing social media accounts (personal or professional we care about quality, not job titles)
- Comfortable with tools like Google Analytics, Canva, LinkedIn, and basic email marketing platforms
- Self-starter mentality. ie. you don't wait to be told what to do
- Genuine curiosity about technology and wearables
Nice-to-haves:
- Experience at an early-stage startup or in a role where you wore multiple hats
- Familiarity with CRM tools (HubSpot, Clay, Apollo, or similar)
- Basic graphic design skills (Canva, Figma, or similar)
- Understanding of B2B marketing or selling to institutions
- Video editing or short-form content creation skills
- Knowing German is a plus
WHAT WE OFFER
- Direct access to the founding team. Your ideas will be heard and implemented, not buried in a hierarchy
- Flexibility to work remotely
- Exposure to cutting-edge wearable technology and AI
- Mentorship and learning opportunities across marketing, sales, product, and strategy
Pay: ₹12,000.00 - ₹15,000.00 per month
Application Question(s):
- Do you have experience creating or managing content for LinkedIn, blogs, newsletters, or other digital channels? (Yes/No)
- Are you comfortable explaining complex technical or scientific topics in simple, engaging language? (Yes/No)
- Have you worked with SEO basics such as keyword research, blog optimisation, or Google Search Console? (Yes/No)
- Are you genuinely interested in deeptech fields such as wearable technology, AI, or neurotechnology? (Yes/No)
- Please share links to any social media pages, blogs, websites, newsletters, or communities you have managed or contributed to. (Link)
- Please share your LinkedIn profile.
Work Location: Hybrid remote in Calicut, Kerala
