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Company Description
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NEUROLAB LLP, headquartered in Kochi, is a dynamic firm specializing in high-quality design services, focusing on Electronic product design, firmware development, prototyping, and manufacturing. Committed to innovation and excellence, NEUROLAB provides end-to-end solutions, from concept to fully managing small and high-volume production, ensuring client satisfaction and industry-leading outcomes.
Role Description - Technical Marketing Manager
As a Technical Marketing Manager at NEUROLAB, you will be a key driver in bridging the gap between technology and marketing, leading initiatives to communicate the technical prowess of our electronic product design and manufacturing services. This on-site, full-time position presents a unique opportunity for an experienced professional to blend technical expertise with marketing strategy, creating impactful campaigns in the dynamic field of electronic design.
Location: Kochi, On-site
Key Responsibilities
Technical Content Development: Create and curate technical content, including whitepapers, case studies, blog posts, and technical documentation, to showcase NEUROLAB’s expertise in electronic product design and firmware development.
Product Messaging: Develop clear and compelling technical messaging that communicates the value proposition of NEUROLAB’s services to both technical and non-technical audiences.
Technical Collateral Creation: Lead the development of technical collateral, including product datasheets, technical specifications, and product documentation, ensuring accuracy and alignment with brand guidelines.
Market Research: Stay informed about industry trends, emerging technologies, and competitive landscape. Conduct market research to identify opportunities and inform product positioning.
Sales Enablement: Collaborate with the sales team to create tools and resources that enable effective communication of technical features and benefits to clients. Provide training on new product releases.
Digital Marketing Support: Work closely with the digital marketing team to ensure technical accuracy in online content, including website copy, social media posts, and email campaigns.
Event Participation: Represent NEUROLAB at industry events, trade shows, and conferences. Develop technical presentations and engage with potential clients to communicate the technical advantages of NEUROLAB’s services.
Collaboration with Product Development: Work closely with the product development team to understand new technologies, features, and improvements, and translate these into marketing messages that resonate with the target audience.
Technical Webinars and Workshops: Plan and execute technical webinars and workshops to educate clients, partners, and the industry on relevant topics in electronic product design and firmware. development.
Qualifications
Bachelor’s or Master’s degree in Engineering, Computer Science, or a related technical field.
5+ years of experience in technical marketing, product marketing, or a similar role within the electronic product design and manufacturing industry.
Strong technical background with a deep understanding of electronic product design, firmware development, and related technologies.
Excellent communication skills, with the ability to convey complex technical concepts in a clear and compelling manner.
Familiarity with digital marketing tools and strategies.
Creative mindset with the ability to think strategically and innovate in technical marketing approaches.
Benefits: -
Competitive salary and benefits package.
Opportunities for professional development and career advancement.
Dynamic and collaborative work environment.
Exposure to cutting-edge technologies in the electronic design and manufacturing sector.
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