Job Description – Business Development Manager
Company: Reu Ads
Location: First Floor, Mampilly Centre, Perandor Road, Kaloor, Kochi, Kerala
Employment Type: Full-Time
Work Mode: Work from Office
Working Days: Monday to Friday
Working Hours: 9:00 AM to 6:00 PM
About Reu Ads
Reu Ads is a full-service advertising and digital marketing agency providing growth strategy, branding, creative advertising, performance marketing, social media management, SEO, website development, media planning, and content production services.
We work with clients across industries including healthcare, hospitality, education, information technology, construction, real estate, tourism, finance, and professional services.
Role Overview
We are looking for an experienced and result-oriented Business Development Manager to lead client acquisition and revenue growth for Reu Ads in Kerala.
The selected candidate will be responsible for identifying potential clients, building relationships with decision-makers, understanding business requirements, coordinating proposal development, presenting suitable advertising and marketing solutions, negotiating commercial terms, and closing new business opportunities.
The role requires a strong understanding of consultative selling, digital marketing, advertising services, and the Kerala business market.
Key Responsibilities
- Develop and execute business development strategies to achieve monthly, quarterly, and annual revenue targets.
- Identify and approach prospective clients through networking, referrals, cold calling, email outreach, LinkedIn, industry events, and other lead-generation channels.
- Build and maintain a strong sales pipeline across Kerala.
- Arrange meetings with business owners, directors, marketing heads, and other key decision-makers.
- Understand the client’s business, target audience, current marketing challenges, growth objectives, and budget.
- Recommend appropriate services such as branding, creative advertising, Google Ads, Meta Ads, SEO, social media management, website development, video production, and marketing automation.
- Prepare client briefs and coordinate with the strategy, digital marketing, creative, technology, and operations teams to develop proposals and quotations.
- Present proposals, campaign ideas, agency credentials, case studies, and commercial offers to prospective clients.
- Negotiate pricing, scope of work, timelines, payment terms, and contractual conditions.
- Follow up consistently with prospects and convert qualified opportunities into signed agreements.
- Maintain accurate records of leads, meetings, proposals, follow-ups, sales stages, expected revenue, and closures in the CRM or lead tracker.
- Develop strategic partnerships with consultants, technology companies, healthcare providers, event companies, media partners, and other referral sources.
- Conduct market research to identify emerging industries, competitor activities, client requirements, and new business opportunities.
- Coordinate the smooth handover of newly acquired clients to the client servicing and operations teams.
- Support client retention, account expansion, contract renewals, cross-selling, and upselling opportunities.
- Prepare weekly and monthly sales performance reports for management.
- Represent Reu Ads professionally at meetings, networking events, exhibitions, conferences, and business forums.
Candidate Requirements
- Bachelor’s degree in Business Administration, Marketing, Commerce, Communications, or a related field.
- Minimum 2–4 years of experience in business development, advertising sales, digital marketing sales, media sales, IT services, consulting, or professional services.
- Proven experience in achieving sales targets and closing B2B service contracts.
- Strong understanding of digital marketing, branding, advertising, websites, social media, SEO, and paid advertising services.
- Excellent communication, presentation, negotiation, and relationship-management skills.
- Ability to understand client requirements and convert them into commercially viable solutions.
- Strong professional network within the Kerala business community will be an advantage.
- Experience working with healthcare, hospitality, education, real estate, construction, or information technology clients will be preferred.
- Ability to independently manage the complete sales cycle, from prospecting to contract closure.
- Strong follow-up discipline and experience using CRM or sales-tracking systems.
- Proficiency in English and Malayalam.
- Willingness to travel within Kerala for client meetings and business development activities.
- Valid driving licence and access to a personal vehicle will be an advantage.
Key Performance Indicators
- Monthly and quarterly revenue achieved.
- Number of qualified leads generated.
- Number of client meetings completed.
- Proposals submitted and proposal-to-client conversion rate.
- New clients acquired.
- Average contract value.
- Sales pipeline value and accuracy.
- Client acquisition cost.
- Payment collection and contract documentation completion.
- Client retention, renewal, cross-selling, and upselling revenue.
Preferred Skills
- Consultative and solution-based selling.
- Proposal preparation and commercial negotiation.
- Lead generation and prospecting.
- Digital marketing and advertising knowledge.
- Client presentation and public speaking.
- CRM and pipeline management.
- Strategic partnership development.
- Market research and competitor analysis.
What We Offer
- Opportunity to work with a growing advertising and digital transformation company.
- Exposure to clients across multiple industries in India.
- Competitive salary based on experience and capabilities.
- Performance-based incentives for achieving and exceeding sales targets.
- Career growth opportunities into senior sales and business leadership roles.
- Collaborative work environment supported by strategy, creative, digital marketing, technology, and operations teams.
How to Apply
Interested candidates may submit their updated CV along with the following information:
- Current salary
- Expected salary
- Notice period
- Current location
- Summary of sales achievements
- Industries and services previously handled
Pay: ₹30,000.00 - ₹35,000.00 per month
Benefits:
- Cell phone reimbursement
- Commuter assistance
- Paid sick time
Work Location: In person
