Key Responsibilities
- Create high-quality visual and written content for social media platforms (Instagram, Pinterest, Facebook, TikTok, etc.)
- Plan and execute content calendars aligned with product launches and marketing campaigns
- Conceptualize and produce fashion photoshoots and short-form videos (Reels, BTS, styling videos)
- Write engaging captions, blog posts, product descriptions, and email marketing content
- Collaborate with designers, photographers, models, and marketing teams
- Stay updated on fashion trends, social media trends, and competitor activities
- Monitor engagement metrics and optimize content performance
- Manage brand storytelling and ensure consistency in brand voice
- Assist in influencer collaborations and campaign executions
Required Skills & Qualifications
- Bachelor’s degree in Fashion, Marketing, Mass Communication, or related field (preferred)
- 6 months–2 years of experience in content creation (fashion industry preferred)
- Strong understanding of fashion trends and styling
- Proficiency in content creation tools (Canva, Adobe Creative Suite, CapCut, etc.)
- Basic photography and videography skills
- Excellent writing and communication skills
- Knowledge of social media algorithms and analytics
- Creative mindset with attention to detail
Pay: ₹5,000.00 - ₹10,000.00 per month
Work Location: In person
