Organization: PRIME KERALA 24*7
Location: Phase 1, HiLITE Business Park, Calicut, Kerala
Employment Type: Full-time (Field & On-site)
Salary Range: ₹15,000 – ₹25,000 / month + Performance Incentives
Executive Overview
PRIME KERALA 24*7 is a digital news platform providing real-time news coverage, regional reporting, and high-engagement video programming across Kerala. Operating from our regional office at HiLITE Business Park, Calicut, we connect local and national brands with targeted regional audiences through digital broadcast ads, sponsored segments, and programmatic media integrations.
Position Summary
We are looking for a goal-driven, proactive Media Sales Executive to drive revenue growth for PRIME KERALA 24*7. In this role, you will be responsible for identifying business opportunities, acquiring local ad sponsors, pitching digital video advertising packages to businesses, and building long-term commercial relationships across the region.
Core Responsibilities
- B2B Client Acquisition: Identify, prospect, and pitch digital advertising packages to local businesses, retail chains, enterprise clients, and advertising agencies across Kerala.
- Ad Revenue Generation: Sell digital ad inventory including sponsored news bulletins, branded video segments, banner placements, and social media promotions to meet monthly revenue targets.
- Custom Campaign Pitching: Collaborate with potential advertisers to understand their marketing goals and create customized video sponsorship proposals.
- Client Relationship Management: Maintain strong ongoing relationships with existing sponsors, ensuring high renewal rates and timely campaign execution.
- Market & Field Engagement: Conduct active field visits, attend client meetings, and track regional market trends to identify new revenue streams.
Competencies & Qualifications
- Experience: 1–3 years of proven experience in B2B sales, ad sales, corporate client acquisition, or field marketing (experience in local media, digital agencies, or print/TV sales is a strong plus).
- Communication Skills: Excellent persuasive, negotiation, and presentation skills in Malayalam. Working knowledge of English or Hindi is an added advantage.
- Field Readiness: Strong willingness for field visits across Calicut and neighboring commercial hubs. A valid driver’s license and two-wheeler are preferred.
- Commercial Acumen: Understanding of digital ad metrics (views, reach, CPM) and local business marketing requirements.
Compensation & Work Environment
- Fixed base salary range: ₹15,000 to ₹25,000 per month.
- Attractive sales commission and incentive structure tied to revenue targets.
- Professional corporate office setting at HiLITE Business Park, Calicut.
Pay: ₹15,000.00 - ₹25,000.00 per month
Work Location: In person
