Role Summary
We are seeking a dynamic and creative Social Media Executive to lead and execute content creation, brand building, and digital engagement across our social media platforms. The role demands a balance of creativity, design expertise, marketing knowledge, and collaboration with internal teams to enhance brand presence.
Roles & Responsibilities:
- Manage daily social media activity, especially on Instagram and LinkedIn
- Develop and schedule content for regular engagement and visibility
- Design visuals using tools like Photoshop and Illustrator
- Write engaging content for posts, brand/artist bios, and campaigns
- Coordinate with internal teams for timely delivery and alignment
- Launch and manage brand accounts ensuring consistent branding
- Conduct market and competitor research
- Participate in B2C marketing activities and maintain client relationships
- Track performance and optimize strategy based on engagement metrics
KPI: Performance Metrics
- Growth in follower count and engagement (likes, shares, comments)
- Lead generation from social channels
- Campaign reach and success rate
- Client satisfaction with social engagement
- Timeliness and quality of content delivery
- Visual consistency and branding effectiveness
Required Skills
- Social Media Management (Instagram, LinkedIn)
- Content Writing & Visual Storytelling
- Adobe Illustrator and Photoshop
- Basic UI/UX and Visual Design knowledge
- Strong organizational & time management skills
Preferred skills
- Social Media Management (Instagram, LinkedIn)
- Content Writing & Visual Storytelling
- Adobe Illustrator and Photoshop
- Basic UI/UX and Visual Design knowledge
- Strong organizational & time management skills
- CRM tools or content scheduling platforms
- Marketing exposure in art/design/creative sectors
- Basic video editing tools like Canva, CapCut, etc.
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Job Type: Full-time
Pay: ₹20,000.00 - ₹25,000.00 per month
Application Question(s):
- Which social media platforms have you worked on professionally? Which is your strongest and why?
- Have you ever written artist profiles or promotional content? What’s your approach to it?
Experience:
- Social media management: 1 year (Required)
Work Location: In person